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Using Effectuation to Start up a New Venture Through Instagram
Simon ParkerCaso IVEY-9B19M042-EDirección estratégica, Iniciativa emprendedoraIn January 2019, a second-year master of business administration student has come up with an idea for a new venture: sourcing products from her social contacts, using Instagram to direct traffic to her company website, and utilizing the postal service to deliver goods. Does a viable business opportunity really exist, or are there too many unknowns?Desde 8,20 €
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SACD
Simon ParkerCaso IVEY-9B11M027-EDirección estratégica, Iniciativa emprendedoraGiel Bessels is one of the three founders of a Dutch classical music record label called PentaTone Music BV, which releases all of its recordings on a high-resolution audio format called Super Audio Compact Disc (SACD). Now a decade old, PentaTone has survived the commercial failure of SACD’s launch in 1999 and the adverse market characterized by a continually shrinking demand for classical music recordings. However, the founders wish to build th...Desde 8,20 €
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The Mark News
Simon Parker; Mitchell PrawCaso IVEY-9B10M056-EDirección estratégica, Iniciativa emprendedoraThe founder of a new online news site, The Mark, has launched his venture at a time of unprecedented turmoil in the newspaper industry. While he believes that his advertizing-based business model is the future face of the industry, he is yet to attract much of a readership. The founder must now decide what strategies are needed to establish his business in the competitive Canadian news landscape.Desde 8,20 €
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Academic Entrepreneurship: Navigating Commercialization Challenges - Teaching Note
Simon Parker; Vania SakelarisNota del Instructor IVEY-W28371-EDirección estratégica, Iniciativa emprendedoraTeaching note for product W28370.Desde 0,00 €
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Lightenco: Reaching the Limits of Bootstrapping
Simon Parker; Ramasastry ChandrasekharCaso IVEY-9B19M061-EDirección estratégica, Iniciativa emprendedoraIn January 2018, the three founders of Lighting Enhancement Corporation (Lightenco), a Canadian turnkey lighting solutions enterprise, were at a crossroads. After building a successful business enterprise over seven years by relying entirely on internal fDesde 8,20 €
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Sandstorm Metals & Energy
Craig Dunbar; Kevin ZhouCaso IVEY-9B13N014-EDirección estratégica, FinanzasA buy-side analyst for an investment company that has a company-specific, fundamentals-based investing philosophy is considering whether to include a small-cap Canadian company engaged in commodity streaming contracts in the mining sector as a significant investment. The analyst must first learn what commodity streaming involves to better understand whether the company has a viable business model. He also has to research the copper and natural ga...Desde 8,20 €
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Air Canada - Risk Management
David Wood; Craig DunbarCaso IVEY-9B10N037-EDirección estratégica, FinanzasThe chief executive officer (CEO) of Air Canada was reviewing the company's risk management program with the intent to suggest changes to the policy. Risk management was a topic all corporate boards were dedicating time to since the financial collapse of 2008, and boards had come to realize that hard questions needed to be asked about the source of risk, how it was disclosed, how it was to be accounted for and how it was managed. The CEO knew tha...Desde 8,20 €
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Sirius XM Radio Canada
David Wood; Craig DunbarCaso IVEY-9B11N026-EFinanzasOn April 11, 2011, the merger between Canadian Satellite Radio Holdings Inc. (the parent company of XM Canada) and SIRIUS Canada Inc. received the approval of CRTC (Canadian Radio-television and Telecommunications Commission). This was the last obstacle standing in the way of the president and CEO of the new organization. The president had had plenty of time to prepare for this merger since it was first announced in November of 2010. However, wit...Desde 8,20 €
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AltaGas Ltd.: Acquisition of Decker Energy International - Teaching Note
Craig Dunbar; Ken MarkNota del Instructor IVEY-8B17N022-EFinanzasTeaching note for product 9B17N022.Desde 0,00 €
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Free Geek Toronto: Shaping a Social Enterprise - Teaching Note
Simon Parker; Ken MarkNota del Instructor IVEY-8B17M124-EDirección estratégicaTeaching note for product 9B17M124.Desde 0,00 €