Esta web utiliza cookies técnicas, de personalización y de análisis, propias y de terceros, para anónimamente facilitarle la navegación y analizar estadísticas del uso de la web. Obtener más información
Resultados de búsqueda
-
Burberry
June Cotte; Marta JarosinskiCaso IVEY-9B14A014-EDirección estratégica, MarketingIn 2006, Burberry appointed a new chief executive officer (CEO) with many years of experience in senior positions in the fashion and luxury industries. Though Burberry had enjoyed continued year over year growth, the sales growth was not on par with the growth seen within the personal luxury industry. Big changes within Burberry were expected to come as the new CEO took the reins in July 2006. What were the transformations and changes that Burber...Desde 8,20 €
-
Bella Healthcare India, Teaching Note
Leonard, Dorothy; Yong, SunruNota del Instructor HBS-4441-ETeaching Note for Product #4440Desde 0,00 €
-
Meli Marine, Teaching Note
Hamermesh, Richard G.; Yong, SunruNota del Instructor HBS-4427-ETeaching Note for Product #4426.Desde 0,00 €
-
Meli Marine
Hamermesh, Richard G.; Yong, SunruCaso HBS-4426-EMeli Marine, a container shipping company, is facing an important strategic decision after an interesting acquisition opportunity presents itself. Founded in 1974 by the Chang Family, the Singapore-based company has carved out a niche in the intra-Asia transport market. After years of success, eroding business conditions caused a financial crisis and a new CEO, David Tian, was brought in. Tian created a successful strategic change effort that res...Desde 8,20 €
-
Native Deodorants: Sell or Swell
June Cotte; Toshaan HarjaiCaso IVEY-9B20A073-EIniciativa emprendedora, MarketingThe founder and chief executive officer (CEO) of the direct-to-consumer deodorant startup Native Deodorant (Native) had grown the brand to one million active users in about two years. The company was founded in 2015 in San Francisco and had disrupted theDesde 8,20 €
-
Redesigning Sunnymeadows.ca (B)
June Cotte; Ari ShomairCaso IVEY-9B11A018-EMarketingThis case is a supplement to Redesigning Sunny Meadows.ca (A).Desde 5,74 €
-
Ethiopia: An Emerging Market Opportunity, Teaching Note
Quelch, John A.; Yong, SunruNota del Instructor HBS-915502-EMarketingTeaching note for case 915501.Desde 0,00 €
-
Native Deodorants: Sell or Swell - Teaching Note
June Cotte; Toshaan HarjaiNota del Instructor IVEY-8B20A073-EMarketingTeaching note for product 9B20A073.Desde 0,00 €
-
Honda Canada: Relaunching Honda Fit - Teaching Note
June Cotte; Ramasastry ChandrasekharNota del Instructor IVEY-8B17A060-EMarketingTeaching note for product 9B17A060.Desde 0,00 €
-
Intrigue Media: Growing the Video Advertising Network - Teaching Note
June Cotte; Ken MarkNota del Instructor IVEY-8B20A023-EMarketingTeaching note for product 9B20A023.Desde 0,00 €