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Evelynn by Nicole Snobelen: The Market Opportunity
Ian Dunn; Jessica WelshCaso IVEY-9B20B008-EContabilidad y control, Iniciativa emprendedoraEvelynn by Nicole Snobelen was an e-commerce clothing company based in London, Ontario, and was owned and operated by Nicole Snobelen. Snobelen had just been informed that a retail unit had become available for immediate occupancy at The Market at the WesDesde 8,20 €
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Gerald Weiss (Spanish version)
Hall, Brian J.; Madigan, CarleenCaso HBS-803S07Liderazgo y Dirección de personasGerald Weiss dejó Wall Street por la promesa de una posición de director financiero de una compañía bien establecida. Se le dio un paquete de opciones de 10 años con un piso garantizado de $ 12 millones y al revés ilimitada. Para garantizar todo el paquete tendría un valor de al menos $ 12 millones después de 10 años, Gerald negoció una disposición especial, lo que le dio la capacidad de sus opciones "íntegro" dos veces durante esos años diez. Si...Desde 8,20 €
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Shop Thursdays: Post COVID-19 Strategy
Ian Dunn; Holli GreenwaldCaso IVEY-9B21B008-EContabilidad y controlIn mid-2020, the co-founder of online and brick-and-mortar womenswear boutique Shop Thursdays in Toronto, was considering how to best position her business for growth when the COVID-19 global pandemic was resolved. The boutique, which had two brick-and-mortar locations in addition to its online presence, provided its customers with the latest and trendiest styles. When the COVID-19 pandemic forced all non-essential business to close their doors, ...Desde 8,20 €
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TheLadders
Coles, Peter A.; Edelman, Benjamin; Hall, Brian J.; Bennett, NicoleCaso HBS-908061-EMarketingDespite strong appeal among job seekers and outside recruiters, TheLadders' corporate job listings seem to lag. Could raising prices help solve the problem? TheLadders considers this strategic paradox.Desde 8,20 €
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Buffer.com
Gallani, Susanna; Chang, Tiffany Y.; Hall, Brian J.; Shin, Jee EunCaso HBS-917019-ELiderazgo y Dirección de personasSocial media company Buffer wanted to establish clear company values early in its growth. One of these values was a commitment to transparency in its company practices. Buffer openly shared its business strategies and fundraising decks, among lots of other information. Even when they were hacked, the company live-blogged updates to keep their users informed as the situation unfolded. Having internally released each employee's salary and equity de...Desde 8,20 €
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Ferknot
Elizabeth M.A. Grasby; Ian DunnCaso IVEY-9B13B007-EContabilidad y control, Iniciativa emprendedoraThe president of a new venture that sells a high-quality men's made-to-measure clothing line is considering opening the company’s first retail store in the downtown core of major city. He wants to grow the business to become the next big luxury fashion brand, and he believes that opening a flagship retail store is a logical step, but he first wants to analyze its financial feasibility and the investments required to pursue this strategy. The anal...Desde 8,20 €
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Incentive Systems
Hall, Brian J.Caso HBS-916029-EThis note serves as a supplement to any course on incentive design within organizations. The note focuses on the principal difficulties in designing incentive systems, including the trade off between objective and subjective performance metrics, how to design incentive systems in team environments, and the inherent problems with designing incentive systems in environments where workers are involved in multiple activities.Desde 8,20 €
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Maritz Automotive
Hall, Brian J.; Pierce, Lamar; Whillans, Ashley V.Caso HBS-920052-EDirección estratégicaThis case focuses on Charlotte Blank, the Chief Behavioral Officer at Maritz, as she tries to assist a major automotive manufacturer (CarCo) with increasing their sales by prepaying monthly bonuses to independently franchised car dealers and clawing them back if the sales targets are not reached. This pre-payment structure is what behavioral economists call "loss-framing." Broadly, this prepayment structure is an attempt to increase sales effor...Desde 8,20 €
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Recruiting Andrew Yard (B)
Hall, Brian J.; Bennett, Nicole; del Nido, SaraCaso HBS-911029-EThis case describes a compensation negotiation between a global HR director and a candidate for a high-level executive position. The situation becomes awkward when the candidate feels insulted because he is given a monetary incentive to join the company more quickly than originally planned. The case provides an opportunity to analyze negotiation strategy and the importance of emotional intelligence and effective interpersonal communication during...Desde 5,74 €
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Recruiting Andrew Yard (C)
Hall, Brian J.; Bennett, Nicole; del Nido, SaraCaso HBS-911030-EThis case describes a compensation negotiation between a global HR director and a candidate for a high-level executive position. The situation becomes awkward when the candidate feels insulted because he is given a monetary incentive to join the company more quickly than originally planned. The case provides an opportunity to analyze negotiation strategy and the importance of emotional intelligence and effective interpersonal communication during...Desde 5,74 €