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Formula E Championship Racing (A)
Higgins, Robert F.; Weber, JamesCaso HBS-819011-EIniciativa emprendedoraFormula E founder and CEO Alejandro Aga obtained the rights to develop a new electric car racing series from the F d ration Internationale de l'Automobile (FIA). Agag needed to develop the series from scratch-developing a race car, finding teams willing to race, cities willing to host races, and sponsors, media partners, and investors willing to fund the series. The first race was one year away. How should Agag go about developing this new seri...Desde 8,20 €
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Airbus vs. Boeing: (A), (B), (C), (D), (E), and (F), Teaching Note
Casadesus-Masanell, Ramon; Voigt, Erich Alexander; Mitchell, JordanNota del Instructor HBS-710405-EDirección estratégicaTeaching Note for [707447], [707448], [707449]. [707450], [707451], and [707452].Desde 0,00 €
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Henkel Ibérica: El relanzamiento de Conejo Vajillas
Carrasco, M.; Farrero, E.; Nueno, José LuisCaso M-908MarketingEn octubre de 1985, la adquisición de S.A. Casamitjana Mensa (líder en el mercado español de lejías), por parte del grupo Henkel Ibérica, S.A. (uno de los principales fabricantes de productos químicos, adhesivos, higiene, cosmética, etc.), plantea la problemática de la gestión de las actividades de marketing y ventas de la empresa resultante de esta absorción. En concreto, la integración de las marcas de Casamitjana, la fuerza de ventas, la gesti...Desde 8,20 €
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Henkel Ibérica: The Relaunching of Conejo Vajillas
Carrasco, M.; Farrero, E.; Nueno, José LuisCaso M-908-EMarketingIn October 1985, S.A. Casamitjana Mensa (leader on the Spanish bleach market) was acquired by the Henkel Ibérica, S.A. Group (one of the biggest manufacturers of chemical products, adhesives, hygiene products, cosmetics, etc.). The takeover caused the new company problems managing marketing and sales. The problem was integrating Casamitjana's brands, sales force, distribution management and manufacturing operations into Henkel's company structure...Desde 8,20 €
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The F/A-18 F404 Engine: Getting Lean (B)
Brownlee, E. Richard II; Cross, Tom; Osterhoudt, Robert; Jaynes, C. J.; Pottinger, JeffCaso DARDEN-C-2269-EContabilidad y controlAfter the successful implementation of Lean manufacturing concepts at U.S. Navy Aircraft Intermediate Maintenance Depot (AIMD) Lemoore, particularly with regard to the maintenance processes for the F404 engine on the F/A-18 Hornet, these concepts have become the standard by which production across all AIMDs are measured. Now assigned to NAVAIR, the person responsible for these changes is eager to apply the lessons of AIMD Lemoore across the entir...Desde 5,74 €
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The F/A-18 F404 Engine: Getting Lean (A)
Brownlee, E. Richard II; Cross, Tom; Osterhoudt, Robert; Jaynes, C. J.; Pottinger, JeffCaso DARDEN-C-2268-EContabilidad y controlThe U.S. Navy Aircraft Intermediate Maintenance Depot (AIMD) Lemoore Power Plants Division (F404 engine maintenance) was a real mess. Not-Ready-For-Issue parts were everywhere. Division thru-put was poor, there were 30 F/A-18 aircraft with bare firewalls (no engines), the maintenance crews were working 12-hour days, manning was at 61% of authorized levels, reenlistment rates were an abysmal 50%, and crew morale was lousy. The Officer-in-Charge of...Desde 8,20 €
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Warren E. Buffett, 2008 - Teaching Note
Allayannis, George (Yiorgos)Nota del Instructor DARDEN-F-1550TN-EFinanzasTeaching note for product F-1550Desde 0,00 €
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Vidal e Hijos, S.A.
Fernández, PabloCaso F-540FinanzasEste caso permite profundizar en el significado e interrelaciones de los siguientes conceptos: necesidades operativas de fondos, fondo de maniobra, crecimiento... El caso también permite discutir el significado de algunos ratios que aparecen en el mismo, y hace especial énfasis en el flujo de caja y su relación con el beneficio.Desde 8,20 €
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C&F Consulting, Inc.
Alison Konrad; Ken MarkCaso IVEY-9B14C024-ELiderazgo y Dirección de personasIn July 2009, C&F Consulting, Inc., based in Toronto, sends a team of five brand strategists to work with a client in China on marketing and advertising for a car brand specific to the North American market. The team, consisting of four men and one woman, often meet for dinner after their day’s work, which consists of conducting a crash course in North American-style marketing for the Chinese client’s cohort of new recruits. The woman feels that ...Desde 8,20 €
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Negotiating a New Agreement: The NFLPA and NFL Owners (A, B, C, D, E, F & G) - Teaching Note
Ann C. Frost; Justin PattersonNota del Instructor IVEY-8B21C029-ELiderazgo y Dirección de personasTeaching note for product 9B21C029.Desde 0,00 €