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Ivey Business School (Canada)
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Cubo Modular Inc.: Managing Demand for Bamboo Houses
Andrea Santiago; Al Rosenbloom; Fernando Martin RoxasCase IVEY-W25411-EMarketingCUBO Modular Inc. (CUBO) was a start-up social enterprise in the Philippines that emerged shortly after its chief executive officer, Earl Forlales, received a substantial cash award for besting 1,200 entries in a competition. The concept behind Forlales’sStarting at €8.20
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Motus Holdings: Making Ethical Decisions during the Hardships of COVID-19
Kerrin Myres; Gideon Pogrund; Rhys JohnstoneCase IVEY-W34701-ELeadership and People Management, StrategyThe case describes the nature of the challenges facing Osman Arbee, CEO of Motus Holdings Limited (Motus) and his executive committee (exco) as they led the business through the challenges inherent in the onset of the COVID-19 pandemic and the South African government’s initially stringent response to it. Arbee and other exco members explain the competing interests of different stakeholders and highlight the urgency with which they needed to act ...Starting at €8.20
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Otsuka Kagu Ltd: Saving the Furniture Business
Andrea Santiago; Fernando Martin Roxas; Karina Iris YuvallosCase IVEY-9B18M195-EStrategyFounded in 1969 as a small operation, Otsuka Kagu, Ltd. became Japan’s largest furniture retailer and was listed on the Tokyo Stock Exchange in 1980. A membership program in 1993 managed to revitalize the company’s sales at a time when Japan was in a receStarting at €8.20
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Carlos Ghosn: Hero or Villain - Teaching Note
Andrea Santiago; Fernando Martin RoxasTeaching Note IVEY-8B19M092-EStrategyTeaching note for product 9B19M092.Starting at €0.00
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The Spinach King: Scaling Opportunity in Social Enterprise - Teaching Note
Kerrin Myres; Anastacia MamaboloTeaching Note IVEY-8B19M138-EStrategyTeaching note for product 9B19M138.Starting at €0.00
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Investing in a Unicorn: The Case of Luckin Coffee Gone Rogue
Andrea Santiago; Fernando Martin Roxas; Maria Theresa ManalacCase IVEY-9B21N001-EFinanceLuckin Coffee Inc. (Luckin), an emerging growth firm that aimed to become the market leader in the coffee industry in China, had quickly grabbed market share by using freebies and discounts to entice cost-conscious Chinese consumers to try its products. Luckin sold its coffee and snacks through a proprietary mobile app, and customers either picked up their orders from strategically located stores or had them delivered. By the end of 2019, Luckin ...Starting at €8.20
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Liberty with Partners for Possibility: Contextual Leadership in Public-Education Impact
Caren Scheepers; Kerrin MyresCase IVEY-9B18M138-EStrategyIn June 2017, a bancassurance director at South Africa’s Liberty Group Limited (Liberty) was making his way to a public school in Soweto, south of Johannesburg. Liberty was an insurance company in South Africa, part of Liberty Holdings, a leading financial-services group with representation in 24 countries across the African continent. As he drove along the highway he wondered how he could encourage more business leaders at Liberty to get involve...Starting at €8.20
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Liberty with Partners for Possibility: Contextual Leadership in Public-Education Impact - Teaching Note
Caren Scheepers; Kerrin MyresTeaching Note IVEY-8B18M138-EStrategyTeaching note for product 9B18M138.Starting at €0.00
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Carlos Ghosn: Hero or Villain
Andrea Santiago; Fernando Martin RoxasCase IVEY-9B19M092-EStrategyIn 2018, the acknowledged saviour of Nissan and the creator of the 19-year-old cross-shareholding Renault-Nissan alliance was accused by the Tokyo Prosecutors Office of understating his compensation and of using company resources for personal gain. The arrest of the former chairperson of Groupe Renault, Nissan Motor Co. Ltd., and Mitsubishi Motors brought to light weak governance practices at Nissan and challenged the state of the tripartite alli...Starting at €8.20
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Investing in a Unicorn: The Case of Luckin Coffee Gone Rogue - Teaching Note
Andrea Santiago; Fernando Martin Roxas; Maria Theresa ManalacTeaching Note IVEY-8B21N001-EFinanceTeaching note for product 9B21N001.Starting at €0.00