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Ivey Business School (Canada)
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Cubo Modular Inc.: Managing Demand for Bamboo Houses
Andrea Santiago; Al Rosenbloom; Fernando Martin RoxasCase IVEY-W25411-EMarketingCUBO Modular Inc. (CUBO) was a start-up social enterprise in the Philippines that emerged shortly after its chief executive officer, Earl Forlales, received a substantial cash award for besting 1,200 entries in a competition. The concept behind Forlales’sStarting at €8.20
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Jiuzhai Valley National Park: Data-Driven Economic Growth and Ecological Preservation
H. Brian Hwarng; Jianhua RanCase IVEY-9B18D002-EInformation Technologies, Service and Operations Management, StrategySince 2000, China’s Jiuzhai Valley National Park (Jiuzhai Valley) had been experiencing a sharp increase in the volume of tourists it received. The park contributed significantly to the surrounding area’s economy: in 2015 and 2016, it contributed more than 60 per cent of the total admission income received from the four major scenic parks within the Aba Tibetan and Qiang Autonomous Prefecture of Sichuan Province. However, pollution and noise due ...Starting at €8.20
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Shanghai Baolong Automotive Corporation
H. Brian Hwarng; Xuchuan YuanCase IVEY-9B12D021-EService and Operations Management, StrategyThe president of a Chinese auto parts manufacturer is facing a crisis. For nearly 10 years the company's production lines have not been able to keep up with the orders. Deliveries are due, but the in-house stock is in short supply despite the production lines operating under extended hours. Quality issues have resulted in recent recalls in the United States, making the company's prospects worrisome. Faced with worsening international trade condit...Starting at €8.20
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Yamato Transport Co. Ltd.: TA-Q-BIN
H. Brian Hwarng; Motoka MouriCase IVEY-9B13D021-EService and Operations Management, StrategySince 1976, Yamato had enjoyed steady growth in the Japanese domestic parcel delivery market. Yamato had maintained its leading position in Japan through its highly acclaimed TA-Q-BIN service. However, with changing demographics and market conditions, the business landscape had been changing. Overdependence on the domestic delivery business limited the overall growth of Yamato. Furthermore, the growth of the TA-Q-BIN business in Japan was limited...Starting at €8.20
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Otsuka Kagu Ltd: Saving the Furniture Business
Andrea Santiago; Fernando Martin Roxas; Karina Iris YuvallosCase IVEY-9B18M195-EStrategyFounded in 1969 as a small operation, Otsuka Kagu, Ltd. became Japan’s largest furniture retailer and was listed on the Tokyo Stock Exchange in 1980. A membership program in 1993 managed to revitalize the company’s sales at a time when Japan was in a receStarting at €8.20
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Carlos Ghosn: Hero or Villain - Teaching Note
Andrea Santiago; Fernando Martin RoxasTeaching Note IVEY-8B19M092-EStrategyTeaching note for product 9B19M092.Starting at €0.00
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Investing in a Unicorn: The Case of Luckin Coffee Gone Rogue
Andrea Santiago; Fernando Martin Roxas; Maria Theresa ManalacCase IVEY-9B21N001-EFinanceLuckin Coffee Inc. (Luckin), an emerging growth firm that aimed to become the market leader in the coffee industry in China, had quickly grabbed market share by using freebies and discounts to entice cost-conscious Chinese consumers to try its products. Luckin sold its coffee and snacks through a proprietary mobile app, and customers either picked up their orders from strategically located stores or had them delivered. By the end of 2019, Luckin ...Starting at €8.20
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Investing in a Unicorn: The Case of Luckin Coffee Gone Rogue - Teaching Note
Andrea Santiago; Fernando Martin Roxas; Maria Theresa ManalacTeaching Note IVEY-8B21N001-EFinanceTeaching note for product 9B21N001.Starting at €0.00
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Din Tai Fung: The Art of the Dumpling
H. Brian Hwarng; Xuchuan YuanCase IVEY-9B16D007-EService and Operations Management, StrategyAWARD WINNING CASE – This case won the Best Teaching Case Studies Award at the Decision Sciences Institute (DSI), 2015. In 2014, as one of the most well-known Taiwanese cuisine brands, Din Tai Fung operated more than 100 restaurants around the world. Attracted by its signature xialongbao (soup dumpling), long queues of customers at Din Tai Fung’s storefront were a common sight. Requests for partnerships for global expansion were constantly arrivi...Starting at €8.20
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Din Tai Fung: The Art of the Dumpling - Teaching Note
H. Brian Hwarng; Xuchuan YuanTeaching Note IVEY-8B16D007-EService and Operations ManagementTeaching note for product 9B16D007.Starting at €0.00