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Ivey Business School (Canada)
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JD.Com: HR Management Challenges Arising from Rapid Growth and Transformation
Jean Lee; Rain Long; Rebecca Yuen Man Chung; Leah TanCase IVEY-9B19C024-ELeadership and People Management, StrategyBetween 1998 and 2018, JD.com Inc. (JD.com) transformed from a compact disc (CD)-burner shop into a technology-driven group of service companies (JD Group) and China’s largest retailer by revenue. Yu Long joined the Group in August 2012 as chief human resStarting at €8.20
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Opera Philadelphia: Segmentation Strategies for Changing Markets
Dennis Paris; Jean Wilcox; Amy Lavin; Sheri LambertCase IVEY-9B19A039-EEntrepreneurship, Marketing, StrategyBetween 2010 and 2015, Opera Philadelphia experienced a steep decline in household subscribers and single-ticket buyers, coupled with severe revenue fluctuations. At that time, market behaviours had changed along with growth in more sophisticated use of dStarting at €8.20
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Opera Philadelphia: Segmentation Strategies for Changing Markets - Teaching Note
Dennis Paris; Jean Wilcox; Amy Lavin; Sheri LambertTeaching Note IVEY-8B19A039-EMarketingTeaching note for product 8B19A039.Starting at €0.00
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L'Oréal USA: Digitally Optimizing Consumer Insights
Dennis Paris; Sheri Lambert; Amy LavinCase IVEY-9B21A012-EMarketingNima Gohil, head of the new digital and creative consumer research department at L’Oréal USA (L’Oréal), was preparing for the upcoming January 2016 board meeting at L’Oréal’s research and innovation headquarters in Clark, New Jersey. L’Oréal’s competitors were using new digital media to highlight beauty products to current and new users, and L’Oréal was under pressure to develop a better way to connect with consumers to maintain—if not grow—marke...Starting at €8.20
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L’Abode Accommodations Down Under: Agile Leadership Navigates Pandemic Threat to Business Survival - Teaching Note
Dennis Paris; Sheri Lambert; Jennifer M. Sundstrom-FitzgeraldTeaching Note IVEY-W26693-EMarketing, StrategyTeaching note for product W26692.Starting at €0.00
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JD.Com: HR Management Challenges Arising from Rapid Growth and Transformation - Teaching Note
Jean Lee; Rain Long; Rebecca Yuen Man Chung; Leah TanTeaching Note IVEY-8B19C024-ELeadership and People ManagementTeaching note for product 9B19C024.Starting at €0.00
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BreadTalk Group: Transformation through Talent and Technology - Teaching Note
Jean Lee; Rebecca Chung; Leah TanTeaching Note IVEY-8B21C008-ELeadership and People ManagementTeaching note for product 9B21C008.Starting at €0.00
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L'Oréal USA: Digitally Optimizing Consumer Insights - Teaching Note
Dennis Paris; Sheri Lambert; Amy LavinTeaching Note IVEY-8B21A012-EMarketingTeaching note for product 9B21A012.Starting at €0.00
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JD.com (A): A New Chief Human Resources Officer and JD.com (B): Culture Consolidation and Talent Review - Teaching Note
Jean Lee; Jian Han; Rebecca Yuen Man Chung; Leah Tan; Ziqian (Stella) ZhaoTeaching Note IVEY-8B19C022-ELeadership and People ManagementTeaching note for products 9B19C022 and 9B19C023.Starting at €0.00
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Teckwah Industrial Corporation Ltd.: The Internationalization of a Family Business - Teaching Note
Jean Lee; Leah TanTeaching Note IVEY-8B20C035-ELeadership and People ManagementTeaching note for product 9B20C035.Starting at €0.00