This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Ivey Business School (Canada)
-
L'Oréal USA: Digitally Optimizing Consumer Insights
Dennis Paris; Sheri Lambert; Amy LavinCase IVEY-9B21A012-EMarketingNima Gohil, head of the new digital and creative consumer research department at L’Oréal USA (L’Oréal), was preparing for the upcoming January 2016 board meeting at L’Oréal’s research and innovation headquarters in Clark, New Jersey. L’Oréal’s competitors were using new digital media to highlight beauty products to current and new users, and L’Oréal was under pressure to develop a better way to connect with consumers to maintain—if not grow—marke...Starting at €8.20
-
Domino’s Pizza Enterprises (Australia): Weighted Average Cost of Capital
Colette Southam; Paul W. Beamish; Matthew WinklerCase IVEY-W25568-EFinanceOn November 4, 2020, the group chief financial officer of Domino’s Pizza Enterprises Limited was tasked with determining the cost of capital in preparation for the corporate response to the COVID-19 pandemic. In planning for 2021, the company would need to make considerable investments throughout its franchises in Australia, New Zealand, Japan, and Europe. The cost of capital would be integral to these investment decisions. In the previous year, ...Starting at €8.20
-
Opera Philadelphia: Segmentation Strategies for Changing Markets
Dennis Paris; Jean Wilcox; Amy Lavin; Sheri LambertCase IVEY-9B19A039-EEntrepreneurship, Marketing, StrategyBetween 2010 and 2015, Opera Philadelphia experienced a steep decline in household subscribers and single-ticket buyers, coupled with severe revenue fluctuations. At that time, market behaviours had changed along with growth in more sophisticated use of dStarting at €8.20
-
Opera Philadelphia: Segmentation Strategies for Changing Markets - Teaching Note
Dennis Paris; Jean Wilcox; Amy Lavin; Sheri LambertTeaching Note IVEY-8B19A039-EMarketingTeaching note for product 8B19A039.Starting at €0.00
-
Coinorb: An Initial Coin Offering to Launch A Cryptocurrency Derivatives Exchange - Teaching Note
Rand Low; Colette Southam; Matthew WinklerTeaching Note IVEY-W29723-EFinanceTeaching note for product W29722.Starting at €0.00
-
L’Abode Accommodations Down Under: Agile Leadership Navigates Pandemic Threat to Business Survival - Teaching Note
Dennis Paris; Sheri Lambert; Jennifer M. Sundstrom-FitzgeraldTeaching Note IVEY-W26693-EMarketing, StrategyTeaching note for product W26692.Starting at €0.00
-
L'Oréal USA: Digitally Optimizing Consumer Insights - Teaching Note
Dennis Paris; Sheri Lambert; Amy LavinTeaching Note IVEY-8B21A012-EMarketingTeaching note for product 9B21A012.Starting at €0.00
-
CoinOrb: An Initial Coin Offering to Launch Cryptocurrency Derivatives Exchange
Rand Low; Colette Southam; Matthew WinklerCase IVEY-W29722-EFinanceIn early March 2020, CoinOrb needed additional capital to build the minimum viable product for their cryptocurrency futures trading platform. Rather than raise additional equity, the company founders created an initial coin offering (ICO), a token sale that blockchain start-ups use to raise funds. CoinOrb planned to launch their ICO shortly after launching their platform in late 2020, but they first needed to prepare their white paper. How would ...Starting at €8.20
-
Wyndham Destinations Asia Pacific: Acquisition and Appraisal of Resort Frontier Co. Ltd. and Management of Sundance Resort Club Japan
Colette Southam; Mike Raybould; Joshua Poi; Matthew WinklerCase IVEY-W25639-EFinance, StrategyOn July 8, 2019, Barry Robinson, president and managing director of International Operations for Wyndham Destinations Asia Pacific (Wyndham Destinations AP), and Liam Crawley, chief financial officer, were in receipt of a report provided by law firm Baker McKenzie’s Corporate Mergers and Acquisitions team. Wyndham Destinations AP was in the process of acquiring the privately held Resort Frontier Co. Ltd., the management company for Sundance Resor...Starting at €8.20
-
Wyndham Destinations Asia Pacific: Acquisition and Appraisal of Resort Frontier Co. Ltd. and Management of Sundance Resort Club Japan- Teaching Note
Colette Southam; Mike Raybould; Joshua Poi; Matthew WinklerTeaching Note IVEY-W25640-EFinance, StrategyTeaching note for product W25639.Starting at €0.00