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Ivey Business School (Canada)
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Panda Base: Digital Transformation for Wildlife Conservation
Man Zhao; Yang Chen; Carol Hsu; Ning Su; Guiyao TangCase IVEY-9B20E012-EInformation Technologies, StrategyThe Chengdu Research Base of Giant Panda Breeding (Panda Base), located in Chengdu, China, was the world’s most popular scenic spot for giant panda tourism. Panda Base was founded in 1987 with a mission that included the protection and breeding of the endangered giant panda, scientific research, public education, and cultural tourism. In 2002, the director of Panda Base began to build panda culture and the panda brand in an effort to resolve low ...Starting at €8.20
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Huanglongxi Ancient Town: Digital Transformation of Cultural Tourism
Ning Su; Yang Chen; Qi Song; Si Shi; Carol HsuCase IVEY-W26299-EInformation Technologies, StrategyHuanglongxi, a historic town in Sichuan Province, topped the list of “China’s Iconic Cultural Tourism Towns 2020.” In October 2017, Zhang Dafan, the executive director of the Huanglongxi Overseas Chinese Town Group (OCT), had led his team in initiating aStarting at €8.20
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Apex Technology Co. Ltd.: Financing an Acquisition
Xiangyang Ma; Hongchuan Zhao; Tieshan LiCase IVEY-9B18N016-EEntrepreneurship, Finance, StrategyOn April 20, 2016, printer and ink maker Lexmark International, Inc. (Lexmark) announced that it was being acquired and taken private by a consortium comprising China-based computer hardware company Apex Technology Co., Ltd. (Apex), as well as private equity firms PAG Asia Capital (PAG) and Legend Capital (Legend). On the same day, Apex formally announced its acquisition of Lexmark for the Chinese capital market. The announcement caused a huge se...Starting at €8.20
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NIO: Developing a Business Model in China
Xiangyang Ma; Zeng Wang; Tieshan Li; Xianyi Li; Xiaomei LiCase IVEY-9B19M109-EEntrepreneurship, StrategyBy 2018, NIO Inc. was more than just a car company. By providing high-performance smart electric vehicles and the ultimate user experience, NIO had shown its commitment to creating a pleasant lifestyle for its users and creating a worldwide “user brand.”Starting at €8.20
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Ucommune: Creating a Business Model for the Co-working Space Industry in China - Teaching Note
Xiangyang Ma; Yaorong Zhu; Yixin Xue; Yiting Han; Tieshan LiTeaching Note IVEY-8B21M061-EEntrepreneurship, StrategyTeaching note for product 9B21M061.Starting at €0.00
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Ucommune: Creating a Business Model for the Co-working Space Industry in China
Xiangyang Ma; Yaorong Zhu; Yixin Xue; Yiting Han; Tieshan LiCase IVEY-9B21M061-EEntrepreneurship, StrategyUcommune was the first co-working space operator in China to submit a prospectus to the US Securities and Exchange Commission. As its basic business, Ucommune provided co-working spaces for members and customers, and gradually formed two specific space operation models: the self-operated model and the asset-light model. Ucommune also offered members comprehensive value-added services and promoted the development of a service business by establish...Starting at €8.20
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Panda Base: Digital Transformation for Wildlife Conservation - Teaching Note
Man Zhao; Yang Chen; Carol Hsu; Ning Su; Guiyao TangTeaching Note IVEY-8B20E012-EInformation TechnologiesTeaching note for product 9B20E012.Starting at €0.00
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So-Young: Innovating the Business Model in China - Teaching Note
Xiangyang Ma; Xinyu Shao; Tieshan Li; Xiuhong WangTeaching Note IVEY-8B20M112-EStrategyTeaching note for product 9B20M112.Starting at €0.00
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Huaxi Hospital: Digital Transformation of Healthcare - Teaching Note
Yang Chen; Man Zhao; Hui Lv; Carol Hsu; Ning SuTeaching Note IVEY-W29511-EInformation Technologies, StrategyTeaching note for product W29510.Starting at €0.00
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So-Young: Innovating the Business Model in China
Xiangyang Ma; Xinyu Shao; Tieshan Li; Xiuhong WangCase IVEY-9B20M112-EEntrepreneurship, StrategyOn May 2, 2019, So-Young International Inc. (So-Young) became the first Chinese Internet-based company in the cosmetic surgery sector to be listed on the Nasdaq Stock Market. With effective use of the Internet and mobile devices, So-Young provided a one-sStarting at €8.20