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Ivey Business School (Canada)
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Panda Base: Digital Transformation for Wildlife Conservation
Man Zhao; Yang Chen; Carol Hsu; Ning Su; Guiyao TangCase IVEY-9B20E012-EInformation Technologies, StrategyThe Chengdu Research Base of Giant Panda Breeding (Panda Base), located in Chengdu, China, was the world’s most popular scenic spot for giant panda tourism. Panda Base was founded in 1987 with a mission that included the protection and breeding of the endangered giant panda, scientific research, public education, and cultural tourism. In 2002, the director of Panda Base began to build panda culture and the panda brand in an effort to resolve low ...Starting at €8.20
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Strongest Families
Anne Snowdon; Alexander Smith; Heidi CrammCase IVEY-9B13M133-EEntrepreneurship, StrategyStrongest Families is a 12-week distance treatment program for children with various mental health disorders and their families. The program was started in Nova Scotia in 2001 to address issues of stigma, lack of access to primary care specialists and difficulty of obtaining care, especially in rural areas. To meet these needs, the program utilizes long-distance communication methods such as weekly telephone meetings with trained personnel who ar...Starting at €8.20
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Niagara Health System: An Innovative Communications Strategy (B)
Anne Snowdon; Alexander Smith; Andrew ScarffeCase IVEY-9B15M023-EStrategySupplement to 9B15M022.Starting at €5.74
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Huanglongxi Ancient Town: Digital Transformation of Cultural Tourism
Ning Su; Yang Chen; Qi Song; Si Shi; Carol HsuCase IVEY-W26299-EInformation Technologies, StrategyHuanglongxi, a historic town in Sichuan Province, topped the list of “China’s Iconic Cultural Tourism Towns 2020.” In October 2017, Zhang Dafan, the executive director of the Huanglongxi Overseas Chinese Town Group (OCT), had led his team in initiating aStarting at €8.20
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Panda Base: Digital Transformation for Wildlife Conservation - Teaching Note
Man Zhao; Yang Chen; Carol Hsu; Ning Su; Guiyao TangTeaching Note IVEY-8B20E012-EInformation TechnologiesTeaching note for product 9B20E012.Starting at €0.00
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British National Health Service Reform
Anne Snowdon; Alexander Smith; Luca PisterziCase IVEY-9B14M045-EStrategyIn 2012, a highly controversial bill was passed that called for major reform and restructuring of Britain’s government healthcare system, the National Health Service. Public opinion of the reform was both highly polarized and volatile. The Secretary of State for Health faces two tasks: addressing key issues to ensure successful implementation of the reforms and developing a plan to ensure both long-term and short-term success.Starting at €8.20
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Cancer Care Ontario: An Innovation Strategy for Managing Wait Times
Anne Snowdon; Alexander Smith; Kevin Bernard; Hannah Standing RasmussenCase IVEY-9B14M053-EStrategyCancer Care Ontario, the organization that oversees cancer treatment in Ontario, is challenged with establishing an innovative approach to reducing wait times for breast cancer and prostate cancer therapy across Ontario after wait times increased to more than two months. The special advisor on cancer issues to the Ontario Minister of Health and Long-Term Care needs to report his recommendation to Cancer Care Ontario’s board of directors, who mana...Starting at €8.20
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Asterand: Learning from Failure
Anne Snowdon; Hannah Standing Rasmussen; David MaslachCase IVEY-9B12D018-EEntrepreneurship, Service and Operations ManagementThis case chronicles the challenges of establishing an innovative tissue bank service to accelerate the research and development processes of biotechnology and pharmaceutical companies worldwide. Asterand’s two major challenges involved achieving a standardized approach to collecting tissue samples in hospitals all over the world and achieving the highest possible quality of tissue samples shipped to their primary customer, Amgen. Despite the ide...Starting at €8.20
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Time for a Change at The Change Foundation
Anne Snowdon; Alexander SmithCase IVEY-9B14M087-EEntrepreneurship, StrategyThe Change Foundation is an independent charitable foundation founded in 1996 by the Ontario Hospital Association with the mandate to promote, support and improve health and the delivery of health care in Ontario. In 2006, its board of directors undertook a renewal process to evaluate its strategic directions and measure the value-add of progress to date. A planning session with a variety of key stakeholders had resulted in the development of a d...Starting at €8.20
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Innovative Public Health in Alberta: Scalability Challenge
Anne Snowdon; Krista PettitCase IVEY-9B13M067-EStrategyIn 2011, the Alberta government launched an aggressive campaign to raise awareness about the growing rate of syphilis in the province. It launched an incredibly successful campaign that incorporated elements of social media that went viral. Though awareness was raised, the health system struggled to keep up with demand. The case deals with the challenges faced by the different areas of the health care system in receiving approval for the campaign...Starting at €8.20