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Ivey Business School (Canada)
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Tracy Edwards and Maiden (A), (B), (C), (D), (E), & (F) - Teaching Note
Gerard Seijts; Tracy Edwards; Ann C. FrostTeaching Note IVEY-8B21C020-EEntrepreneurship, Leadership and People ManagementTeaching note for product 9B21C020.Starting at €0.00
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Tracy Edwards and Maiden (F): The Finish
Tracy Edwards; Gerard Seijts; Ann C. FrostCase IVEY-9B21C025-EEntrepreneurship, Leadership and People ManagementSupplement for product 9B21C020.Starting at €5.74
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Tracy Edwards and Maiden (B): Crafting the Crew
Tracy Edwards; Gerard Seijts; Ann C. FrostCase IVEY-9B21C021-EEntrepreneurship, Leadership and People ManagementSupplement for product 9B21C020.Starting at €5.74
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Tracy Edwards and Maiden (C): Sponsorship, Anyone
Tracy Edwards; Gerard Seijts; Ann C. FrostCase IVEY-9B21C022-EEntrepreneurship, Leadership and People ManagementSupplement for product 9B21C020.Starting at €5.74
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Tracy Edwards and Maiden (D): Marie-Claude
Tracy Edwards; Gerard Seijts; Ann C. FrostCase IVEY-9B21C023-EEntrepreneurship, Leadership and People ManagementSupplement for product 9B21C020.Starting at €5.74
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Grupo Vidawa: Rethinking a Freemium Business Model - Teaching Note
Liliana Lopez JimenezTeaching Note IVEY-8B20M143-EStrategyTeaching note for product 9B20M143.Starting at €0.00
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1-888-Junk-Van
Derrick Neufeld; Liliana Lopez JimenezCase IVEY-9B11E025-EEntrepreneurship, Information Technologies, Service and Operations ManagementThe case describes the selection of an information technology (IT) product to support the operations of 1-888-Junk-Van, a small waste-collection business. Marcus Kingo, the business owner, has five alternatives from which to choose: a database upgrade, contracting out development of a new software application, using Google Docs, using an online tool framed as Platform as a Service (PaaS), or implementing a small-business enterprise resource-plann...Starting at €8.20
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1-888-Junk-Van (Spanish version)
Derrick Neufeld; Liliana Lopez JimenezCase IVEY-9B11ES025Entrepreneurship, Information Technologies, Service and Operations ManagementThe case describes the selection of an information technology (IT) product to support the operations of 1-888-Junk-Van, a small waste-collection business. Marcus Kingo, the business owner, has five alternatives from which to choose: a database upgrade, contracting out development of a new software application, using Google Docs, using an online tool framed as Platform as a Service (PaaS), or implementing a small-business enterprise resource-plann...Starting at €8.20
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Diana Uribe: Fighting the Viral Spread of Fake News
Liliana Lopez JimenezCase IVEY-9B18M123-EStrategyOn August 31, 2016, a well-respected and highly influential cultural broadcaster and entrepreneur in Colombia was the subject of a fake news attack. A message started spreading over the WhatsApp messaging service wrongfully attributing to her a vociferous statement opposing the Colombian peace-making process. On September 2, 2016, she produced a disconfirming video, in which she made it clear that the statement was not written by her; that it did...Starting at €8.20
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Diana Uribe: Fighting the Viral Spread of Fake News (Spanish Version)
Liliana Lopez JimenezCase IVEY-9B18MS123StrategyOn August 31, 2016, a well-respected and highly influential cultural broadcaster and entrepreneur in Colombia was the subject of a fake news attack. A message started spreading over the WhatsApp messaging service wrongfully attributing to her a vociferous statement opposing the Colombian peace-making process. On September 2, 2016, she produced a disconfirming video, in which she made it clear that the statement was not written by her; that it did...Starting at €8.20