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Stanford Graduate School of Business (USA)
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Bigpoint
Child, M; Chambers, J; Ellis, H; Han, ACase SGSB-E423-EEntrepreneurshipBigpoint was a leading online gaming company with vast international operations. One country that it wanted to enter was the United States, where existing players EA and Zynga, as well as dominant social gaming platforms and the Apple App Store posed considerable challenges. It also needed to restructure its top management to better manage its growth.Starting at €8.20
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Eric Edelson and Fireclay Tile: An Unusual Path to Entrepreneurship
Chambers, J; Luther, JCase SGSB-E490-EEntrepreneurshipIt was February 2009, when Eric Edelson wondered to himself how he had gotten into this situation. Less than two years earlier, Edelson had been an MBA student at the Stanford Graduate School of Business ready to market a footwear product to the elderly. Since then, he had been unemployed, fired from his first job, and had acted as an underpaid consultant for a series of small and struggling companies. At present, Edelson was an operator at Firec...Starting at €8.20
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Topgolf: Building a Global Sports Entertainment Community
Foster, George; van der Wal, CorCase SGSB-SPM57-EStrategyTopgolf started with the simple concept that it was time to rethink the “joyless mud fields” of golf—and apply microchip technology to create new frontiers in the game. Topgolf Watford, the company’s first facility, opened in 2000 northwest of central London. Topgolf differentiated itself from traditional driving ranges by offering covered bays, multiple screens, patios and cafés—in addition to new golf accuracy challenges based on scoring tied...Starting at €8.20
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TwinMed
Child, M; Chambers, J; Han, ACase SGSB-E419-EEntrepreneurshipTwinMed was a nursing home supply business located in Los Angeles. This case details its humble origins and its development, and raises several strategic issues prevalent in Medicare-reimbursed businesses, business-to-business selling, and what to do when there is a sea change in government billing as there was in 1999, with the advent of Medicare’s “PPS” model.Starting at €8.20
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Bigpoint - Teaching note
Child, M; Chambers, J; Ellis, H; Han, ATeaching Note SGSB-E423TN-EEntrepreneurshipBigpoint was a leading online gaming company with vast international operations. One country that it wanted to enter was the United States, where existing players EA and Zynga, as well as dominant social gaming platforms and the Apple App Store posed considerable challenges. It also needed to restructure its top management to better manage its growth.Starting at €0.00
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Rick Welts: NBA and Club Leadership Roles Provide Platform for Broader Societal Change
Foster, George; van der Wal, Cor; Gutierrez, Gerzain; Naidu, ZachCase SGSB-L38-ELeadership and People ManagementRick Welts has been one of the most successful and lauded business executives in professional sports. He made remarkable contributions to the NBA league office, and was president of three NBA teams which won seven championships during his tenure. He was elected to the basketball Hall of Fame in 2018, a rare distinction for a business-side executive who was not an owner or commissioner. In 2011, he became the first openly gay high-level sports exe...Starting at €8.20
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TwinMed - Teaching note
Child, M; Chambers, J; ; Han, ATeaching Note SGSB-E419TN-EEntrepreneurshipTwinMed was a nursing home supply business located in Los Angeles. This case details its humble origins and its development, and raises several strategic issues prevalent in Medicare-reimbursed businesses, business-to-business selling, and what to do when there is a sea change in government billing as there was in 1999, with the advent of Medicare’s “PPS” model.Starting at €0.00
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Eric Edelson and Fireclay Tile: An Unusual Path to Entrepreneurship - Teaching Note
Chambers, J; Luther, JTeaching Note SGSB-E490TN-EEntrepreneurshipIt was February 2009, when Eric Edelson wondered to himself how he had gotten into this situation. Less than two years earlier, Edelson had been an MBA student at the Stanford Graduate School of Business ready to market a footwear product to the elderly. Since then, he had been unemployed, fired from his first job, and had acted as an underpaid consultant for a series of small and struggling companies. At present, Edelson was an operator at Firec...Starting at €0.00