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HBSP (USA)
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TripIt: The Traveler's Agent
Applegate, Lynda M.; Piccoli, Gabriele; Brohman, KathrynCase HBS-809059-EEntrepreneurshipIn July 2008, the co-founders of TripIt, a free online travel organizer that aggregated travelers' bookings from many top travel Websites, had recently secured $5.1 million in new financing. While the co-founders believed that their company offered travelers a unique service, they felt growing pressure from investors to show that the company could grow revenues and achieve profitability. To be profitable, TripIt needed not only to grow its user b...Starting at €8.20
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Atlantis Paradise Island Resort & Casino: Improving Performance with a New Vision and Mission
Applegate, Lynda M.; Piccoli, GabrieleCase HBS-810140-EEntrepreneurshipAtlantis Paradise Island adopted a new vision and mission to provide its guests and employees an enhanced brand experience. The dilemma Atlantis faced was how to integrate the new vision and mission into all the brand touch points in order to improve customer satisfaction and employee engagement.Starting at €8.20
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Duetto: Industry Transformation with Big Data
Applegate, Lynda M.; Piccoli, Gabriele; Pigni, FredericoCase HBS-816028-EStarting at €8.20
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Raising Capital at BzzAgent (B)
Sahlman, William A.; Payton, ChristopherCase HBS-816037-EEntrepreneurshipStarting at €5.74
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TripIt: The Traveler's Agent, Teaching Note
Applegate, Lynda M.; Piccoli, GabrieleTeaching Note HBS-816069-EEntrepreneurshipTeaching note for case 809059.Starting at €0.00
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Rest Devices
Ghosh, Shikhar; Payton, ChristopherCase HBS-816076-EEntrepreneurshipThe case explores how Tata Motors, India's largest automobile company, developed the Nano, the world's cheapest car. The case focuses on the translation of Ratan Tata's (Chairman of Tata Motors) vision of a safe affordable car for the masses by Ravi Kant, Managing Director of Tata Motors into the Nano Project. The case raises questions around breaking the price - quality barrier and changing existing internal processes to accommodate revolutionar...Starting at €8.20
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Raising Capital at BzzAgent (Abridged)
Sahlman, William A.; Payton, ChristopherCase HBS-816081-EEntrepreneurshipStarting at €8.20
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CLHS: Scaling a New Venture, Teaching Note
Applegate, Lynda M.; Piccoli, Gabriele; Rodriguez, JoaquinTeaching Note HBS-817050-EEntrepreneurshipTeaching Note for case 817053.Starting at €0.00
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Anthology: Pivoting the Business Model
Ghosh, Shikhar; Payton, ChristopherCase HBS-817066-EEntrepreneurshipIn July 2014, after 18 months and eight unsuccessful product launches, the CEO of Yabbly has agreed to sell his company to a larger, well-funded startup, providing a return of capital for his investors and a home for his team. Two weeks prior to the scheduled closing, the team launches a final experiment based on the results of a customer interview. After creating a quick landing page and announcing the product launch through social media channel...Starting at €8.20
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Uncharted Play (C)
Ghosh, Shikhar; Payton, Christopher; Huberlie, AliCase HBS-818061-EEntrepreneurshipStarting at €5.74