This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Ivey Business School (Canada)
-
Sirona Hygiene Private Limited: Branding in an Intimate Hygiene Space - Teaching Note
Rituparna Basu; Neena SondhiTeaching Note IVEY-8B21A002-EMarketingTeaching note for product 9B21A002.Starting at €0.00
-
Suit Wars: Men's Wearhouse versus Jos. A. Bank
Emir HrnjićCase IVEY-9B15N001-EFinanceOn October 9, 2013, Jos. A. Bank Clothiers Inc., a large U.S. retailer of men's tailored and casual clothing, footwear and accessories, made a hostile offer to buy its larger rival Men’s Wearhouse. The latter made a counter-offer on January 6, 2014 in what is known as a Pac-man defence — the prey turned predator. Jos. A. Bank responded by adopting a poison pill, announcing the planned acquisition of Eddie Bauer, an outdoor apparel retailer. What ...Starting at €8.20
-
Shanda Games: A Buyout of a Chinese Family Firm
Emir HrnjićCase IVEY-9B15N002-EFinance, StrategyA controlling shareholder of the NYSE-listed Chinese online gaming company Shanda Games has offered a buyout at USD6.90 per American Depository Share (ADS); each ADS consists of two ordinary shares. The offer provides a premium of 22 per cent to the stock’s Friday close. Throughout the previous year, Shanda Games’ ADS had typically traded in the range of USD2.74 to 6.45.As Shanda Games’ independent directors attempt to evaluate the offer, they wo...Starting at €8.20
-
Clubb International: Revisiting the Marketing Strategy
Neena Sondhi; Rituparna BasuCase IVEY-9B18A009-EEntrepreneurship, MarketingClubb International Private Limited (Clubb) was a 26-year-old travel goods and accessories firm based in Kolkata, India. The owner believed in a complete ownership model. The firm had come a long way since its beginning and now had close to 200 product offerings. In March 2017, the owner’s son (the second-generation director of Clubb) felt it was time to scale up the business and acquire a leadership position in the market. Clubb had at its core ...Starting at €8.20
-
Singapore Airlines Limited: Dividends
Emir Hrnjić; David ReebCase IVEY-9B18N018-EFinance, StrategyA new analyst has been asked to forecast the upcoming dividends for Singapore Airlines Limited. However, unlike most dividend-paying firms, which typically maintain stable, transparent, and simple dividend policies, Singapore Airlines maintained an opaque, complex, and irregular pattern of dividends. Further, the company did not respond to requests for information about expected dividends or the company's dividend policy. The analyst decided to g...Starting at €8.20
-
Clubb International: Revisiting the Marketing Strategy - Teaching Note
Neena Sondhi; Rituparna BasuTeaching Note IVEY-8B18A009-EMarketingTeaching note for product 9B18A009.Starting at €0.00
-
Nappa Dori: Crafting the Branding Strategy - Teaching Note
Neena Sondhi; Rituparna BasuTeaching Note IVEY-8B19A043-EMarketingTeaching note for product 9B19A043.Starting at €0.00
-
Singapore Airlines: A Rights Issue during the COVID-19 Crisis
Emir HrnjićCase IVEY-W24460-EFinanceIn early 2020, Singapore Airlines Limited (Singapore Airlines) faced severe liquidity issues as the global pandemic halted its flights and uncertainty loomed. Erstwhile massive cash reserves were quickly running out, and the airline’s executives pondered how to save the company from insolvency. Singapore Airlines’ majority shareholder, Temasek Holdings Limited, agreed to subscribe to a massive capital-raising exercise of up to S$15 billion via a ...Starting at €8.20
-
Sirona Hygiene Private Limited: Branding in an Intimate Hygiene Space
Rituparna Basu; Neena SondhiCase IVEY-9B21A002-EMarketingSirona Hygiene Private Limited (Sirona Hygiene) started operations in 2015 with its launch of PeeBuddy—a portable urination device for women. For Sirona Hygiene, the first four years had been extremely satisfying, as the company was able to launch five unique products and 15 differentiated products across its three brands—PeeBuddy, Sirona, and BodyGuard. Each brand had its own unique value proposition and operated in a different product space. Th...Starting at €8.20
-
Aramco’s Privatization and IPO Dilemma: Timing and Valuation - Teaching Note
Emir HrnjićTeaching Note IVEY-8B20N031-EFinanceTeaching note for product 9B20N031.Starting at €0.00