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Ivey Business School (Canada)
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Paying for CSR is Good Governance
Bryan HongArticle IVEY-9B17TB06-ELeadership and People ManagementIs there a place for corporate social responsibility (CSR) in effective executive compensation? This author’s research says “yes.” Compensation for CSR both helps to serve shareholder interests and is a sign of good corporate governance. The author’s research on corporate governance and executive compensation for CSR examined whether incentives for CSR in executive compensation contracts were systematically related to more (or less) shareholder-f...Starting at €8.20
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Dot Autonomous Power Platform: The Future Of Farming - Teaching Note
Dwight Heinrichs; Michael Taylor; Marco CoppolaTeaching Note IVEY-8B19A055-EMarketingTeaching note for product 9B19A055.Starting at €0.00
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Racing into the Future: Strategic Marketing for the Regina Auto Racing Club - Teaching Note
Dwight Heinrichs; Chris Street; Michael TaylorTeaching Note IVEY-8B17A050-EMarketingTeaching note for product 9B17A050.Starting at €0.00
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Hill & Levene Schools of Business : 2020s Business Education
Dwight Heinrichs; Michael TaylorCase IVEY-W26088-EMarketing, StrategyThe Hill & Levene Schools of Business (HLSB) Paul J. Hill Business School at the University of Regina, were considering widely divergent strategic alternatives, in what was expected to be a new and permanently altered post Covid-19 competitive environmentStarting at €8.20
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Dot Autonomous Power Platform: The Future Of Farming
Dwight Heinrichs; Michael Taylor; Marco CoppolaCase IVEY-9B19A055-EEntrepreneurship, MarketingThe Dot autonomous agricultural platform, manufactured by SeedMaster Manufacturing, an innovative farm equipment manufacturer in White City, Saskatchewan, was a driver-less vehicle designed to replace the farm tractor. This vehicle allowed large-scale farStarting at €8.20
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Rethinking B-Sc’ool Apparel at Hill
Dwight Heinrichs; Michael TaylorCase IVEY-9B20A009-EEntrepreneurship, MarketingIn October 2018, the president of a business school student (BSS) society must decide on the viability of marketing a line of business school apparel. The school had been selling its brand of products with moderate success and the president had to determine the best option going forward. She faced a number of decisions: How to increase sales? What should be included in the clothing line? Should the product line be branded under the school’s or th...Starting at €8.20
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Paris Baguette: The Expansion Question
Bryan Hong; Ji-Hwan Lee; Kevin KimCase IVEY-9B15M014-EStrategyIn 2014, Paris Baguette was the largest bakery chain in South Korea with 3,200 stores throughout the country and 178 locations in China, Southeast Asia and the United States. Since 1988, the company had vertically integrated with ingredient suppliers and developed its own food processing capability, giving it considerable control over the value chain. In addition, it had developed an innovative franchise arrangement that allowed for improved cash...Starting at €8.20
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Rocket Internet: Rise of the German Silicon Valley
Bryan Hong; Dave TangCase IVEY-9B15M098-EEntrepreneurship, StrategyRocket Internet, a unique technology incubator based in Germany, invests in and develops startups in Europe and emerging markets that are versions of successful technology firms primarily located in the United States, such as eBay, Zappos, Amazon and Groupon. Fundamentally, the company seeks to reduce the uncertainty of entrepreneurial startup ventures by imitating proven business models and replicating them in other geographic regions. Rocket In...Starting at €8.20
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Hill & Levene Schools of Business : 2020s Business Education - Teaching Note
Dwight Heinrichs; Michael TaylorTeaching Note IVEY-W26089-EMarketing, StrategyTeaching note for product W26088.Starting at €0.00
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Yoyo Wallet: Entering the Mobile Payment Space in the United States
Bryan Hong; Sara GuoCase IVEY-9B16M122-EEntrepreneurship, StrategyYoyo Wallet, a technology start-up headquartered in London, United Kingdom, developed a mobile application for smartphones to facilitate in-store payments and loyalty data collection. Inspired by the success of Starbucks’ loyalty-integrated mobile application, Yoyo Wallet strove to become the ultimate tool for retailers in enhancing customer experience. The company planned to enter the mobile payment industry in the United States; however, Yoyo h...Starting at €8.20