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Stanford Graduate School of Business (USA)
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Evernote: Growth Options in january 2011
Haim MendelsonCase SGSB-E519-EEntrepreneurshipEvernote is a suite of cloud-based software and services designed to augment the user's brain by capturing pieces of information in multiple formats, organizing, indexing and storing them, and making them easily searchable. The company grew dramatically using the "freemium" revenue model that allows users to use the product for free unless they need special features or their usage exceeds a threshold. The case study describes the Evernote busin...Starting at €8.20
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iPort 12: Any Port in Storm?
Mahowald, Chris; Mitchell, BradleyCase SGSB-RE142-EService and Operations ManagementIn January 2011, Jeff Kelter and Bob Savage, the managing partners of KTR Capital Partners (KTR), convened an investment committee meeting in KTR’s New York City headquarters to decide whether to proceed with the acquisition of iPort 12. If approved, KTR would fund a $5.3 million non-refundable deposit for the purchase of an 89 percent vacant, two-building warehouse project comprising 1.3 million square feet in Carteret, New Jersey. In 2007, ...Starting at €8.20