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Darden University of Virginia (USA)
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Black Cards and Banking
Fairchild; Gregory B.; Tierney; Black; Christina; Jones; Liz IvaniwCase DARDEN-F-1870-EFinanceCecilia and Luke were recently married and were beginning to build a life together. Although they were complete opposites; they had been able to work through their differences and have a good relationship. Luke was a musician who did not have a day job. Although his music was able to provide him with an income; it was not steady or reliable. Cecilia; on the other hand; had a steady job working as a marketing manager for a baby formula company. Wh...Starting at €8.20
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A Quicksand of Loans: Loan Types
Fairchild; Gregory B.; Tierney; Black; Christina; Jones; Liz IvaniwCase DARDEN-F-1867-EFinanceRachel Moore was an optimistic; cheerful; friendly woman who had recently graduated with a bachelor’s degree in business management. She had used scholarships and grants while working 30 hours a week to make up the difference in tuition; and had graduated debt free—becoming the first in her family to earn a college education. After moving to start a full-time job a marketing manager at a marketing company; Rachel had recently been told that the h...Starting at €8.20
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A Quicksand of Loans: Loan Types - Teaching Note
Fairchild; Gregory B.; Tierney; Black; Christina; Jones; Liz IvaniwTeaching Note DARDEN-F-1867TN-EFinanceTeaching note for product F-1867Starting at €0.00
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Anxious Alastair - Teaching Note
Detert; James R.; Black; ChristinaTeaching Note DARDEN-OB-1259TN-ELeadership and People ManagementTeaching note for product OB-1259Starting at €0.00
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Black Cards and Banking - Teaching Note
Fairchild; Gregory B.; Tierney; Black; Christina; Jones; Liz IvaniwTeaching Note DARDEN-F-1870TN-EFinanceTeaching note for product F-1870Starting at €0.00
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Ubernomics (A)
Rodriguez, Peter L.; Johnson, RandyCase DARDEN-GEM-0140-EEconomicsThe rapid rise of app-based “ridesharing” services, led by San Francisco–based companies Uber and Lyft, had a disruptive effect on the existing market. Uber and Lyft dominated the ridesharing market in the United States and many other markets, although other companies such as Sidecar and Cabulous drove key innovations in the service. By 2015 Uber was clearly the dominant firm. Despite encountering opposition from regulators and traditional taxi c...Starting at €8.20
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Ubernomics (B): Uber's Car Services
Rodriguez, Peter L.; Johnson, RandyCase DARDEN-GEM-0141-EEconomicsUber offered a variety of car services that varied by city. The full-range of services included UberX, UberBLACK, UberSUV, UberSELECT/PLUS, UberXL, UberLUX, and UberTAXI. The services varied by type of car offered and fare charged. In large cities, the option to select among a variety of private transportation services and car types existed long before Uber and other ridesharing services came on the scene. It seemed straightforward then that diff...Starting at €5.74
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Ubernomics (C): Driver and Passenger Ratings
Rodriguez, Peter L.; Johnson, RandyCase DARDEN-GEM-0142-EEconomicsA key difference between ridesharing services and standard yellow taxis was the rating system. After a trip using a ridesharing service, riders were encouraged to rate their drivers on a scale of one to five stars. The rating systems put immense pressure on drivers to maintain as high a rating as possible. Many drivers regarded the rating system as unfair, because they were sometimes penalized for factors out of their control. But just as passeng...Starting at €5.74