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Brighter Smiles for the Masses--Colgate vs. P&G (Spanish version)
Oberholzer-Gee, Felix; Yao, Dennis; Azevedo Jorge, FilipaCase HBS-707S33StrategyIn 2000, Procter & Gamble Co. introduced Crest Whitestrips, a new, revolutionary product that allowed consumers to whiten their teeth at home. With Whitestrips, P&G created an entire new category in oral care, worth $460 million in 2002. Whitestrips sent P&G's main competitor in oral care, Colgate Palmolive Co., scrambling because several patents protected the strips, making it difficult for Colgate to copy the invention. But in September 2002, t...Starting at €8.20
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El contexto de negocios de WalMart
Oberholzer-Gee, FelixCase HBS-712S19StrategyEn 2004, Wal-Mart Stores, Inc. propuso la construcción de un nuevo Supercenter en Inglewood, una comunidad de bajos ingresos, cerca de Los Ángeles. La propuesta era una parte de la estrategia de Wal-Mart para llevar su formato Supercenter a California. Introducido a finales de 1980, supercentros añaden una línea llena de comestibles y departamentos especializados para surtido tradicional de Wal-Mart de mercancía general. entrada prevista de Wal-M...Starting at €8.20
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Intellectual Property Strategy at North Technology Group-Sailing Downwind
Oberholzer-Gee, Felix; Fisher, William W., IIICase HBS-714403-EStrategyTo maximize their effectiveness, color cases should be printed in color. North Sails is the world's leading sailmaker. The company commands a global market share of more than 50% and is largely responsible for the rapid technological progress in the sailmaking industry over the past 30 years. CEO Tom Whidden needs to consider how to best defend the company's leading position. Specifically, North currently uses neither patents nor copyright to pro...Starting at €8.20
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UFO Moviez - Gentle Disruption
Luo, Hong; Oberholzer-Gee, Felix; Chaturvedi, SaloniCase HBS-716447-EStrategyUFO Moviez is an Indian technology services provider that enables low-cost, digital delivery of films to cinemas. UFO's satellite-based technology enables a significantly wider release of films compared to traditional analog prints and standard, higher-resolution digital prints that must be transported physically. By 2015, 54% of all cinemas in India were using UFO's digital cinema system. UFO has achieved this without upsetting the industry's va...Starting at €8.20
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Ringier - Building a Digital-Age Media Company
Oberholzer-Gee, FelixCase HBS-713423-EStrategyOverview of the strategic re-orientation and diversification of Ringier a Swiss based media company as they confront the challenges of staying competitive and profitable in the new and increasingly digital media landscape.Starting at €8.20
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Turkcell
Oberholzer-Gee, Felix; Wang, Charles C.Y.; Cekin, EselCase HBS-715009-EStrategyThis case centers around the shareholder dispute between three major shareholders of Turkcell, and how its management vied against increasing regulatory intervention and market competition in the absence of a fully-functioning board. The battle for control of the Turkish telecom giant led to several years in which the company could not hold annual shareholder meetings, renew its board of directors, or pay dividends, and lacked a board-approved op...Starting at €8.20
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Comcast Corporation (A)
Gupta, Sunil; McGee, Henry W.; Oberholzer-Gee, Felix; Rodriguez, MargaretCase HBS-715457-EStrategyIn March 2015, the U.S. television industry received a major wake-up call. HBO, a premium cable channel with over 30 million subscribers, had announced it would begin offering a standalone streaming service. This new service would allow customers to bypass the cable companies and get direct access to HBO's programming online. The announcement was followed closely by Brian Roberts, chief executive of the Comcast Corporation. Comcast was America's ...Starting at €8.20
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Alibaba's Taobao (A)
Oberholzer-Gee, Felix; Wulf, Julie M.Case HBS-709456-EStrategyExamines the decision of Alibaba Group to diversify from an international business-to-business (B2B) exchange (Alibaba.com) into a B2C and C2C exchange (Taobao.com) for Chinese retailers and consumers. In China, Taobao had managed to displace the once dominant eBay, the world's largest consumer marketplace. However, the company had little revenue because it offered services free of charge.Starting at €8.20
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Alibaba's Taobao (B)
Oberholzer-Gee, Felix; Wulf, Julie M.Case HBS-709457-EStrategyStarting at €5.74
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Strategy Reading: Sustaining Competitive Advantage, Debrief Slides
Oberholzer-Gee, FelixCase HBS-8112-EStrategyPowerPoint supplement for case 8109.Starting at €8.20