This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Stanford Graduate School of Business (USA)
-
Fair Trade USA: Innovating for Impact
Aubry R; Drabkin DCase SGSB-SI39B-EInnovation and ChangePaul Rice knew that Fair Trade could do more, much more. While the model had benefited approximately 10 million people in developing countries, they were a small percentage of the 2 billion people worldwide who lived on less than $2 day. Fair Trade was not charity. It was a certification model that had started around coffee and ensured that money flowed back to the people who grew the coffee, giving them a “Fair Trade” price. As president and...Starting at €8.20
-
The Global Electric Automotive Industry in 2012
Burgelman R; Beiker S; Meyer Y; Martins A; Bhandari RCase SGSB-SM217-EStrategyIn the early 2010s, the shift towards electrified transportation remained an important trend as vehicle manufacturers were pursuing a variety of options to meet emission and fuel efficiency standards. This case provides a comprehensive update of the global electric vehicle industry, comprising vehicle manufacturers, battery suppliers, and charge providers. The situation of that industry in 2013 is assessed, which includes how the established manu...Starting at €8.20
-
Fair Trade USA: Innovating for Impact - Teaching note
Aubry R; Drabkin DTeaching Note SGSB-SI39TN-EInnovation and ChangePaul Rice knew that Fair Trade could do more, much more. While the model had benefited approximately 10 million people in developing countries, they were a small percentage of the 2 billion people worldwide who lived on less than $2 day. Fair Trade was not charity. It was a certification model that had started around coffee and ensured that money flowed back to the people who grew the coffee, giving them a “Fair Trade” price. As president and...Starting at €0.00