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Darden University of Virginia (USA)
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Innovation Strategy at Microsoft: Clouds on the Horizon - Teaching Note
Chao, Raul O.; Goldberg, RebeccaTeaching Note DARDEN-OM-1387TN-EService and Operations ManagementTeaching note for product OM-1387Starting at €0.00
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United Beverages: Product Development Genius or One-Hit-Wonder? - Teaching Note
Chao, Raul O.; Goldberg, RebeccaTeaching Note DARDEN-OM-1335TN-EService and Operations ManagementTeaching note for product OM-1335Starting at €0.00
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The Ins and Outs of Open Innovation
Chao, Raul O.Technical Note DARDEN-OM-1495-EService and Operations ManagementThis technical note explores open innovation--initiatives that are executed with organizations or individuals outside the typical boundaries of the R&D organization. Through a broadening of the interpretation of open innovation, the note aims to help managers who are trying to be more open with their innovation initiatives. Understanding what works or what doesn’t work in different settings helps answer questions such as these: What types of proj...Starting at €8.20
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What Is Operations Management?
Chao, Raul O.Technical Note DARDEN-OM-1586-EService and Operations ManagementThis technical note outlines some basic concepts in operations management. This includes defining exactly what operations management is all about, explaining the key components of operations management, and understanding the types of decisions that are typically taken in operations management settings. The technical note is appropriate for an operations management course at the advanced undergraduate or graduate level.Starting at €8.20
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Snow Brand Milk Products (C): 2009 - Remaining Challenges
Werhane, Patricia H.; Mead, Jenny; Koehn, Daryl; Saito, Akira; Wolfe, ReginaCase DARDEN-E-0349-EBusiness Ethics and Corporate Social ResponsibilityThe turnaround at Snow Brand Milk Products was a real learning experience for all involved. The lessons were many, and while prioritizing them was difficult, it seemed clear that the most significant was the realization that the company existed to serve the consumer and, through that service, the broader society. This brief case outlines the successes that Nobuko Hiwasa pushed Snow Brand management to accomplish, and introduces the challenges tha...Starting at €5.74
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How Operations Impacts Financial Performance
Chao, Raul O.; Goldberg, RebeccaTechnical Note DARDEN-OM-1779-EService and Operations ManagementThis note explains the building blocks of common financial performance metrics and show how operations affect those metrics. Return on assets (ROA) and return on equity (ROE) are two key measures of the financial performance of a firm. ROA captures the operational aspects of the firm while ROE captures the financing decisions of the firm.Starting at €8.20
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Started as Crew (C): McDonald's Strategy for Corporate Success and Poverty Reduction
Werhane, Patricia H.; Wolfe, Regina; Hartman, Laura P.; Sheehan, Justin; Mead, JennyCase DARDEN-E-0310-EBusiness Ethics and Corporate Social ResponsibilityFrom the early 1970s to the beginning of the 21st century, multinational corporations (MNCs) had increasingly participated in the reduction of poverty as part of their business strategies. Such participation reflected an increasing awareness of the widening gap between rich and poor across the globe. McDonald’s Corporation, despite myriad criticisms directed at it about dead-end jobs and the detrimental effects of fast food, had defied norms, how...Starting at €5.74
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Snow Brand Milk Products (A): Assessing the Possibility for Revitalization
Werhane, Patricia H.; Mead, Jenny; Saito, Akira; Koehn, Daryl; Wolfe, ReginaCase DARDEN-E-0347-EBusiness Ethics and Corporate Social ResponsibilityThis three-case series, set in Japan, explores corporate responsibility and brand rebuilding in the face of a serious crisis. Suitable for MBA, executive education, and undergraduate students, it depicts a consumer advocate's decision-making process as she considers whether to help a company restore its badly tarnished reputation. In spring 2002, leading consumer activist Nobuko Hiwasa was invited to join the Japanese company Snow Brand Milk Prod...Starting at €8.20
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Snow Brand Milk Products (B): Reform and Revitalization Efforts
Werhane, Patricia H.; Mead, Jenny; Koehn, Daryl; Saito, Akira; Wolfe, ReginaCase DARDEN-E-0348-EBusiness Ethics and Corporate Social ResponsibilityThis case outlines the turnaround efforts Snow Brand undertook to address its grave missteps: shifting to a consumer-oriented, integrity-focused management style; providing greater transparency and communication; establishing a corporate ethics committee and a Snow Brands Code of Conduct. In June 2002, after much consideration and reflection on Snow Brand's issues (as outlined in the A case), consumer activist Nobuko Hiwasa joined its new board a...Starting at €5.74
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United Beverages: Product Development Genius or One-Hit-Wonder?
Chao, Raul O.; Kavadias, Stylianos (Stelios)Case DARDEN-OM-1335-EService and Operations ManagementUnited Beverages' first product, GangBusters Interactive Beverages, has reached the stage of wide brand recognition. However, over the past 12 months, growth has stalled and the product development team at United Beverages is considering several ideas for future growth. The team must consider market and technical uncertainty, as well as resource allocation issues as they define the new product-development strategy for United Beverages.Starting at €8.20