This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Ivey Business School (Canada)
-
Internationalization of Logset Oy
Bonita Russell; Cory IsaacsCase IVEY-9B17M175-EStrategyLogset Oy (Logset) was a privately held, specialized forest-machine manufacturing firm in Koivulahti, Finland. The firm had a strong presence in Europe but not in North America. Canada, with 42 per cent of its land mass covered by forest, was an appealing market, although 15 years of effort had not resulted in any appreciable increase in sales there. Logset had a strong dealer network in Ontario and Quebec. However, efforts to recruit a dealer fo...Starting at €8.20
-
Junkkari Oy: Growing the Wood-Chipper Business - Teaching Note
Bonita Russell; Cory IsaacsTeaching Note IVEY-8B18M131-EStrategyTeaching note for product 9B18M131.Starting at €0.00
-
Edmonton Community Foundation: Time for the Millennials?
Bonita Russell; Bronwen RussellCase IVEY-W27002-EStrategyIn late 2020, the board of the Edmonton Community Foundation (ECF) was preparing for its strategic planning session. The question on the agenda was, Should the ECF target millennials or baby boomers for its endowment development tools and strategies? Board members were of two minds when it came to millennials. Some members believed the ECF should intensify its efforts among baby boomers, as time was running out on this donor demographic. Others b...Starting at €8.20
-
The Future of Oy Moomin Characters Ltd.
Bonita Russell; Cory IsaacsCase IVEY-9B14M088-EStrategyThe chief executive officer of Oy Moomin Characters Ltd. (Oy Moomin) had dramatically increased revenues since he joined the firm, but breaking into the major markets of the world, including the United States, was proving to be quite difficult. The firm’s long-standing relationship with its master agent, Bull’s Press of Sweden, had given the firm a dominant presence in the Nordic region and Japan but little presence elsewhere. He must consider hi...Starting at €8.20
-
Phenicoptere: Taking GLOV Global
Aleksandra WasowskaCase IVEY-9B18M168-EEntrepreneurship, StrategyOn September 15, 2014, the chief executive officer and the vice-president of the start-up Phenicoptere Ltd. were heading home to Poland. They were returning from a meeting with Armelle S.A. in Marseille, France about selling their innovative product—a makeup-removal glove called GLOV, in Armelle S.A.’s global retail chain. “Isn’t it exciting?” asked the chief executive officer, how often does such a small firm get a chance to talk to the buyers o...Starting at €8.20
-
Phenicoptere: Taking GLOV Global - Teaching Note
Aleksandra WasowskaTeaching Note IVEY-8B18M168-EStrategyTeaching note for product 9B18M168.Starting at €0.00
-
Naledo Foods and Beverages Inc.: In Search of Investment Capital - Teaching Note
Bonita Russell; Paul RussellTeaching Note IVEY-8B19M037-EStrategyTeaching note for product 9B19M037.Starting at €0.00
-
Phenicoptere: Channel Strategy for International Expansion (Spanish Version)
Aleksandra WasowskaCase IVEY-9B18MS172Entrepreneurship, StrategyPhenicoptere Ltd. (Phenicoptere), founded in 2012 by two female entrepreneurs, was a Polish start-up offering a makeup-removal glove called GLOV. Phenicoptere went global at the very early stage of its development. By 2017, the company was present in 44 cStarting at €8.20
-
Tella Oy: Nordic Boutique or Finnish Global Enterprise - Teaching Note
Bonita Russell; Cory Isaacs; Oscar RuelasTeaching Note IVEY-8B21M023-EStrategyTeaching note for product 9B21M023.Starting at €0.00
-
Tella Oy: Nordic Boutique or Finnish Global Enterprise
Bonita Russell; Cory Isaacs; Oscar RuelasCase IVEY-9B21M023-EStrategyIn 2020, the chief executive officer of Tella Oy, a small Finnish hat-making firm, wanted to achieve €2 million in turnover. She had been pursuing a regional growth strategy with some success since 2016, when she had founded the business after acquiring the long-established family firm. With the onset of the COVID-19 pandemic, the firm had abandoned its internationalization plans and began fabricating personal protective clothing. When the chief ...Starting at €8.20