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Ivey Business School (Canada)
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Basmati House Supermart: Competing with the E-retail Channel - Teaching Note
Jaydeep MukherjeeTeaching Note IVEY-8B20A068-EMarketingTeaching note for product 9B20A068.Starting at €0.00
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Stewarding the Soil: An Ontario Farmer’s Quest for Regenerative Agricultural Practices
Wren Montgomery; Pratima Bansal; Melanie Issett; Ken MarkCase IVEY-9B20M013-EEntrepreneurship, StrategyBlake Vince is a fifth-generation farmer who adheres to seemingly unconventional farming techniques. Most farmers in southwestern Ontario use conventional industrial farming methods such as tilling their fields, relying on pesticides and fertilizers, and monocropping (i.e., planting the same crops on the same plot of land year after year). Vince, however, embraces more regenerative agricultural practices (such as no-till farming, wherein the top ...Starting at €8.20
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RIDLR : Leveraging Data Analytics for Mass Transit - Teaching Note
Vinish Kathuria; Jaydeep MukherjeeTeaching Note IVEY-8B20A019-EMarketingTeaching note for product 9B20A019.Starting at €0.00
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LDFL India Limited: Adapting a Multi-Channel Distribution System for Omnichannel Consumers - Teaching Note
Jaydeep MukherjeeTeaching Note IVEY-8B20A020-EMarketingTeaching note for product 9B20A020.Starting at €0.00
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Maple Leaf Foods (B): Employees
Pratima Bansal; Wren Montgomery; Karen MacMillanCase IVEY-9B20M176-EStrategySupplement to 9B20M174.Starting at €5.74
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Maple Leaf Foods (C): Shareholders
Pratima Bansal; Wren Montgomery; Karen MacMillanCase IVEY-9B20M177-EStrategySupplement to 9B20M174.Starting at €5.74
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Maple Leaf Foods (D): Supply Chain
Pratima Bansal; Wren Montgomery; Karen MacMillanCase IVEY-9B20M178-EStrategySupplement to 9B20M174.Starting at €5.74
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Brand Tanishq: Navigating Social Media Backlash - Teaching Note
Jaydeep MukherjeeTeaching Note IVEY-W25085-EKnowledge and Communication, MarketingTeaching note for product W25084.Starting at €0.00
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Greenkraft: Ensuring Sustainability During and Post COVID-19
Jaydeep MukherjeeCase IVEY-W31072-EStrategyGreenkraft Private Limited (Greenkraft) supplied artisanal products to global clients and was an India-based not-for-profit organization. The company worked to address the socio-economic needs of artisan women. For 800 women workers, the Greenkraft production unit symbolized independence and pride, motivating them to work and deliver quality output. During the COVID-19 pandemic, Greenkraft was compelled to adopt home production to supplement prod...Starting at €8.20
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Greenkraft: Ensuring Sustainability During and Post COVID-19 - Teaching Note
Jaydeep MukherjeeTeaching Note IVEY-W31073-EStrategyTeaching note for product W31072.Starting at €0.00