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Stanford Graduate School of Business (USA)
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Deep Technology Applications in Developing Economies: Three Vignettes
Ciesinski, Steve; Rosen, Howard; Antoni, FedericoCase SGSB-E-641-EEntrepreneurshipAs developing economies grow and become more connected, new and exciting entrepreneurial opportunities arise across markets and industries. Smartphones, the best sensors on earth have already been deployed and new technologies, such as Machine Learning, Robotics and Blockchain, will allow problems to be solved at a scale like never seen before. Despite this fertile ground for new endeavors, success not only requires a unique technology fit but gr...Starting at €8.20
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Scaling ALLVP in Latin America
Ciesinski, Steve; Rosen, Howie; Feldhausen, ErikaCase SGSB-E712-EEntrepreneurshipThis case describes the development of ALLVP, a Mexico-based venture capital firm, from founding to Fund III. It discusses how Federico Antoni and Fernando Lelo de Larrea, ALLVP’s founders, positioned the firm to address unmet funding needs in Mexico’s nascent entrepreneurial market. The case also examines venture capital more broadly throughout Latin America, including the dominance of VC in Brazil, international investment, and structural barri...Starting at €8.20
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FullBloom Baking Company
Foster G; Rosenthal SCase SGSB-E410-EEntrepreneurshipFullBloom Baking Company was started in 1989 by Karen Trilevsky to provide wholesome, all-natural and delicious baked goods to coffee shops in and around San Francisco, California. Over the last 20-plus years, FullBloom has grown to $35 million in revenues and over 200 employees. The case chronicles the benefits and challenges associated with FullBloom’s relationship with the coffee giant, Starbucks, over the years, starting with Trilevsky’s ten...Starting at €8.20
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FullBloom Baking Company - Teaching note
Foster G; Rosenthal STeaching Note SGSB-E410TN-EEntrepreneurshipFullBloom Baking Company was started in 1989 by Karen Trilevsky to provide wholesome, all-natural and delicious baked goods to coffee shops in and around San Francisco, California. Over the last 20-plus years, FullBloom has grown to $35 million in revenues and over 200 employees. The case chronicles the benefits and challenges associated with FullBloom’s relationship with the coffee giant, Starbucks, over the years, starting with Trilevsky’s ten...Starting at €0.00
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Serena and Lily
Grousbeck I; Rosenthal SCase SGSB-E438-EEntrepreneurshipThe Serena and Lily case describes three challenging situations faced by Lily Kanter, CEO of Serena and Lily, a luxury home goods company. The first vignette involves Marta Calfee, one of Lily’s first and most dedicated employees. As the company grows, Marta takes on increasing responsibilities, but it soon becomes clear that her title, compensation and domain are all greater than her actual capabilities, and Lily must determine how to scale ba...Starting at €8.20
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Serena and Lily - Teaching note
Grousbeck I; Rosenthal STeaching Note SGSB-E438TN-EEntrepreneurshipThe Serena and Lily case describes three challenging situations faced by Lily Kanter, CEO of Serena and Lily, a luxury home goods company. The first vignette involves Marta Calfee, one of Lily’s first and most dedicated employees. As the company grows, Marta takes on increasing responsibilities, but it soon becomes clear that her title, compensation and domain are all greater than her actual capabilities, and Lily must determine how to scale ba...Starting at €0.00
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Beautycounter
Grousbeck I; Rosenthal SCase SGSB-E456-EEntrepreneurshipThe case profiles Gregg Renfrew, the CEO and founder of Beautycounter, a non-toxic cosmetics company set to launch in January 2013. After developing a personal passion for the non-toxic goods space, Gregg decides in 2010 to launch her own company. She recruits Tim Mitchell, a long-time friend and mentor, as a board member and brand strategy consultant. Tim proves his value at the get go, but a series of inappropriate blowups at the office comb...Starting at €8.20
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Note on Creating a Viable Venture - A Global Perspective
Ciesinski, Steve; Rosen, HowieCase SGSB-E651 Spanish VersionEntrepreneurshipThe case chronicles the challenges of a consulting team charged with developing and executing a negotiation strategy designed to help a large retailer cut costs by renegotiating their contract with their largest supplier. The disguised case begins by describing the market conditions that led BizCo, a publicly traded office supply retailer, to invite DMB, a top consulting company, to help them restore their price competitiveness. It then describe...Starting at €8.20
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Note on Financing in Developing Economies
Ciesinski, Steve; Rosen, Howard; Luther, JasonCase SGSB-E504-EEntrepreneurshipAs of the date of this note, financing environments varied significantly across developing economies. Differences in legal structures, operating conditions, and available capital sources created a myriad of conditions for entrepreneurs to navigate when seeking funds to develop their ventures. One systemic trend, however, did exist: entrepreneurs consistently cited access to financing as one of the top three obstacles to achieving growth. This no...Starting at €8.20
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Note on Creating a Viable Venture - A Global Perspective
Ciesinski, Steve; Rosen, HowardCase SGSB-E651-EEntrepreneurshipThis note identifies the key issues that must be addressed in the creation of a viable venture, and provides an overview of the processes and techniques available to resolve the issues discussed.Starting at €8.20