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GLAMI Global Expansion Dilemma: Where, When, and How
Mohit Srivastava; Ladislav TyllCaso IVEY-9B19M134-EDirección estratégica, Iniciativa emprendedoraGLAMI was launched in October 2013 in the Czech Republic as a fashion search engine with a focus on providing consumers with an accessible platform. It operated a neatly organized online fashion catalogue that consisted of combined products from fashion eDesde 8,20 €
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Beltren
Johnson, RobCaso E-222-EFinanzas, Iniciativa emprendedora, Innovación y cambioJean-Mar Chardon, of Sofina Ventures, was at his computer, looking at alternative ways to structure financing round by his venture capital firm in Beltren, the developer of an innovative medical instrument used in spinal surgery. This case is based on the case E-143-E with the same title from the same author.Desde 8,20 €
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Autosalon Klokočka: Seeking Directions for Growth
Natálie Badie; Ladislav Tyll; Mohit SrivastavaCaso IVEY-W32279-EDirección estratégicaAutosalon Klokočka Holding s.r.o. (Autosalon Klokočka), a Czech Republic-based car dealership, needed to change its business ways. A family-owned car dealership, the company was founded in Prague in 1988 by Jan Klokočka. In the last thirty years, the company had grown into one of the largest authorized car dealers in the Czech Republic by providing a comprehensive range of services to car owners. But the automobile industry had been among the mos...Desde 8,20 €
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Mestska Nemocnice V Litomerice
Ribera, Jaume; Rosenmöller, MagdaCaso P-825-EServicios y operacionesDesde 8,20 €
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Telefonica Czech Republic: The Free Revolution (B)
Segarra, José Antonio; Valentí, AlbertCaso M-1307-EDirección estratégica, Innovación y cambio, MarketingPart B of the case describes what happened eight weeks after the launch of the new Free pricing plans: the decision made by Luis Malvido, CEO of Telefónica Czech Republic; the competition's reaction; the evolution of the market and consumers; new information on the auction, etc. It also presents Telefónica's initial results.Desde 5,74 €
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Telefonica Czech Republic: The FREE Revolution (A)
Segarra, José Antonio; Valentí, AlbertCaso M-1306-EDirección estratégica, Innovación y cambio, MarketingThe case describes the concerns facing an executive of the Moreno group of companies who is not a member of the owning family when a strategic plan he has presented to the owners is rejected. It also illustrates the role played by the owning family in the governance structure of a family firm.Desde 8,20 €
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Mejzlík Modellbau: Seeking Directions to Fly High
Mohit Srivastava; Ladislav TyllCaso IVEY-9B18M189-EDirección estratégica, Iniciativa emprendedoraSince its founding in 1989, Mejzlík Modellbau, a propeller manufacturing company based in the Czech Republic, had gained high visibility in the remote-controlled plane market. It had achieved a strong position by maintaining product quality and providingDesde 8,20 €
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Behavio Labs: Scaling Survey Software into a Global Product
Ladislav Tyll; Mohit SrivastavaCaso IVEY-9B20M066-EDirección estratégica, Iniciativa emprendedoraEstablished in 2014 by a group of five friends in the Czech Republic, Behavio Labs was a consumer behaviour analytics company that launched the popular product Minute. The Minute digital application accurately measured respondent views and expanded employee engagement to help companies make the right decisions when launching new products, or to improve employee working conditions. By 2018, Behavio Labs had achieved considerable success in the Cze...Desde 8,20 €
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Bohemian Crowns: Ceskoslovenska Obchodni Banka (C)
Abdelal, Rawi; Beyersdorfer, Daniela; Damgaard Jensen, AneCaso HBS-708029-EEconomíaSupplements the (A) case. This case is available in only hard copy format (HBP does not have digital distribution rights to the content). As a result, a digital Educator Copy of the case is not available through this web site.Desde 5,74 €
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Maria Soldevila (A)
Grandes, Mª JesúsCaso C-774-EContabilidad y controlA basic case to introduce students to the financial accounting involved in creating a commercial business and its first year of operations. It defines fundamental concepts such as assets, liabilities, net equity, income and expenses and demonstrates the preparation and usefulness of financial statements: balance sheets, profit and loss statements, cash flow statements. The case is based on the María Armengol case C-753 from the same authors.Desde 8,20 €