Esta web utiliza cookies técnicas, de personalización y de análisis, propias y de terceros, para anónimamente facilitarle la navegación y analizar estadísticas del uso de la web. Obtener más información
Resultados de búsqueda
-
Aeropuerto Berlin Brandenburg International
Teworte, Victoria; Martínez de Albéniz, VictorCaso P-1142Dirección estratégica, Innovación y cambio, Servicios y operacionesJusto después de la reunificación alemana de 1990, se prepararon planes para crear un nuevo único aeropuerto para concentrar todo el tráfico de la nueva capital Berlín. 25 años más tarde, el aeropuerto internacional Berlín Brandenburgo (BER) aún no estaba operativo. El proyecto acumulaba errores y había presenciado ya cuatro retrasos, debidos principalmente al sistema de detección de incendios. A finales de diciembre de 2014, el consejo superviso...Desde 8,20 €
-
BMW: The 7-Series Project (B) (Spanish Version)
Pisano, Gary P.; Rossi, SharonCaso HBS-612S08Servicios y operacionesDescribe la decisión tomada en el proyecto de la serie 7 con respecto a la creación de prototipos y su impacto en la calidad.Desde 5,74 €
-
Royal FloraHolland: The Dutch Floriculture Supply Chain
P. Fraser Johnson; Ken MarkCaso IVEY-9B16D015-EDirección estratégica, Servicios y operacionesIn January 2016, the program director of Royal FloraHolland and a supply chain consultant met to develop a supply chain strategy that would allow Royal FloraHolland to adapt to the changing competitive environment that jeopardized its business model. Royal FloraHolland was the largest floriculture auction organization in the world, selling more than 30 million flowers and plants daily. Located in the Netherlands, Royal FloraHolland was a co-opera...Desde 8,20 €
-
ITT Automotive: Global Manufacturing Strategy--1994 (Spanish Version)
Pisano, Gary P.; Rossi, SharonCaso HBS-603S10Servicios y operacionesITT Automotive está en el proceso de desarrollar un sistema de nueva generación de frenos antibloqueo (ABS), designado el MK-20. El caso se centra en el nivel de automatización que se utilizan en la producción de este nuevo sistema, y si todas las plantas deben utilizar la misma tecnología de proceso. Debido a la intensificación de la presión de costes y creciente demanda de menor costo ABS, el equipo de desarrollo y la administración superior ...Desde 8,20 €
-
Glassy Lenses
Serrano, Alejandro; Sabrià, Frederic; Grandes, Mª JesúsCaso P-1201-EContabilidad y control, Servicios y operacionesGlassy Lenses, a manufacturer of lenses for eyeglasses in France, can cherry pick orders from a pool of existing orders on a daily basis, but then bottlenecks may jump from one section to the other, making production planning and execution difficult. Help the plant management select correctly among the various products families so as to maximize profit.Desde 8,20 €
-
Exportflowers BV
Zantinga J.Caso P-653-EServicios y operacionesA small export company in the Dutch cut flower industry finds itself confronted with a series of demands from a large UK supermarket. Issues include channel integration and control, the types of risks encountered in this type of industry, as well as purchasing policies at an auction center and large company. The case includes a description of the Dutch Auction System as used in the flower trade. A video can be supplied through the Flower Bureau i...Desde 8,20 €
-
Enbos
Bol, J.; Ribera, JaumeCaso P-1060-EServicios y operacionesEnbos was the successor to a state-owned Dutch energy company that was partly privatized in 1994, although the state continued to control energy prices and the geographic market to which it could be supplied. From 2003 the energy sector would be wholly privatized and companies would have to compete for customers. The leader of the software implementation and development project at Enbos organizes and supervises the team whose job is to deal with ...Desde 8,20 €
-
Picard GmbH & Co. KG
Serrano, Alejandro; Sachon, MarcCaso P-1193-EServicios y operacionesThe largest bearing distributor in Europe for spare parts serves their orders in less than 24 hours from a small location, Bochum, in Germany to 95% of its customers, located as far away as the United States. In its value proposition, a clear transition from "sale of products" to "offer of services" is observed, since there are several unique services offered to its customers; among them, speed and assortment (45,000 SKUs and 50 million euros of ...Desde 8,20 €
-
The Amango Project: Taking Online DVD Rental to Germany
Sachon, MarcCaso P-1068-EServicios y operacionesThe case describes an innovative approach to online DVD rental pioneered by Netflix in a sector hampered by short life-cycle products (movies). The industry has a supply chain that is prone to misaligned incentives between echelons, resulting in product shortages and poor customer satisfaction. Amango hopes to import this business concept pioneered by Netflix to Germany. To be able to do so, the company must copy Netflix's operating system and ma...Desde 8,20 €
-
Berlin Brandenburg International Airport
Teworte, Victoria; Martínez de Albéniz, VictorCaso P-1142-EDirección estratégica, Innovación y cambio, Servicios y operacionesJust after German reunification in 1990, plans were made for a single, new airport to concentrate all the traffic of the new capital Berlin. Twenty-five years later, Berlin Brandenburg International Airport (BER) was still not operational. The project was amassing mistakes and had already seen four delays, due mainly to the fire detection system. At the end of December 2014, the Supervisory Board announced that the airport would finally open in t...Desde 8,20 €