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The Rocky Mountain Institute: Making Ideas Real
Massa, Lorenzo; Rosenberg, MikeCaso SM-1582-EAnálisis de decisiones, Dirección estratégica, Innovación y cambioRocky Mountain Institute is a U.S.-based organization that conducts research and demonstration projects in the area of sustainability in general and energy in particular. The case study charts its development over the last 20 years and explores whether or not it should expand beyond the United States.Desde 8,20 €
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Netflix: From "Clicks and Bricks" to Digital Movie Delivery
Lago, Alejandro; Moscoso, Philip; Sieber, SandraEjercicio PE-75-EInnovación y cambio, Servicios y operaciones, Tecnologías de la informaciónNetflix is a U.S. provider of on-demand Internet streaming media and flat rate DVD-by-mail services. The company experienced incredible success since its beginnings in 1997. During 2010, revenue jumped 29% to $2.16 billion, and stock price increased 219% to $175.70. It also added 8 million subscribers, bringing its total to over 20 million. In the summer of 2011 the company first announced the spin-off of its traditional DVD rental operations fro...Desde 8,20 €
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Netflix: From "Clicks and Bricks" to Digital Movie Delivery (Portuguese Version, Brazil)
Lago, Alejandro; Moscoso, Philip; Sieber, SandraEjercicio PE-75-PBInnovación y cambio, Servicios y operaciones, Tecnologías de la informaciónNetflix is a U.S. provider of on-demand Internet streaming media and flat rate DVD-by-mail services. The company experienced incredible success since its beginnings in 1997. During 2010, revenue jumped 29% to $2.16 billion, and stock price increased 219% to $175.70. It also added 8 million subscribers, bringing its total to over 20 million. In the summer of 2011 the company first announced the spin-off of its traditional DVD rental operations fro...Desde 8,20 €
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Netflix: del "clicks and bricks" a la distribución digital de películas
Lago, Alejandro; Moscoso, Philip; Sieber, SandraEjercicio PE-75Innovación y cambio, Servicios y operaciones, Tecnologías de la informaciónNetflix es un proveedor estadounidense de servicios de streaming a la carta y de alquiler de DVD por correo y con cuota fija. La compañía ha experimentado un éxito increíble desde sus comienzos en 1997. Durante 2010, sus ingresos aumentaron un 29% hasta los 2.160 millones de dólares y el precio de sus acciones subió un 219% hasta los 175,70 dólares. Eso también supuso una subida de 8 millones de suscriptores, llegando a un total de más de 20 mill...Desde 8,20 €
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Beneficial State Bank (A): Organization and Measurement of Social Impact
Maureen McNichols, Jaclyn ForoughiCaso SGSB-SI134A-EÉtica empresarial y Responsabilidad Social Corporativa, Innovación y cambioIn November 2004, as presidential hopeful John Kerry conceded the presidential race to George W. Bush, husband and wife team and Democratic supporters Tom Steyer (MBA ’83) and Kat Taylor (JD/MBA ’86) found themselves at an impasse in their political endeavors. The lost presidential bid was not only disappointing but left the couple seeking out new avenues to benefit from their time, passion, and energy. For Taylor, the idea of a beneficial ban...Desde 8,20 €
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Beneficial State Bank (A): Organization and Measurement of Social Impact - Teaching Note
Maureen McNichols, Jaclyn ForoughiNota del Instructor SGSB-SI134ATN-EÉtica empresarial y Responsabilidad Social Corporativa, Innovación y cambioIn November 2004, as presidential hopeful John Kerry conceded the presidential race to George W. Bush, husband and wife team and Democratic supporters Tom Steyer (MBA ’83) and Kat Taylor (JD/MBA ’86) found themselves at an impasse in their political endeavors. The lost presidential bid was not only disappointing but left the couple seeking out new avenues to benefit from their time, passion, and energy. For Taylor, the idea of a beneficial ban...Desde 0,00 €
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CEO de You Tube Susan Wojcicki: ¿Podrá reproducir su éxito
Elvira, Marta; Isabel VillamorCaso SM-1649Dirección estratégica, Innovación y cambio, Liderazgo y Dirección de personasDesde 8,20 €
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YouTube CEO Susan Wojcicki: Can She Deliver Again (Portuguese version, Portugal)
Elvira, Marta; Isabel VillamorCaso SM-1649-PPDirección estratégica, Innovación y cambio, Liderazgo y Dirección de personasIn September 2014, Susan Wojcicki, CEO of YouTube, the world's largest video-sharing website, discovered that Facebook - one of the leaders in the technology industry - had announced a strategic shift toward online videos. Wojcicki had been appointed YouTube's CEO in February that year, with the goal of making the website profitable. Even though YouTube's revenues had hit $5.6 billion in 2013, the website had not yet turned a profit.Desde 8,20 €
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Tipping Point Community
Meehan, W; McNichols, M; Foroughi, JCaso SGSB-SI116-EInnovación y cambioIn early 2016, Thomas Laffont, then-chairman of the board at Tipping Point Community, a nonprofit organization fighting poverty in the San Francisco Bay Area, gathered with over two dozen fellow board members for a retreat to discuss, among other things, the future of the fast-growing organization. In the 11 years since its founding, Tipping Point had raised nearly $120 million and impacted the lives of more than 600,000 people in need. In 2016...Desde 8,20 €