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Tom Muccio: Negotiating the P&G Relationship with Wal-Mart (A)
Sebenius, James K.; Knebel, EllenCaso HBS-907013-EDirección estratégicaDescribes the retailer-supplier negotiations of Tom Muccio, one of the earlier Procter & Gamble (P&G) employees to be based in Bentonville, Arkansas, in negotiating the early operational components of the supplier-retailer partnership between P&G and Wal-Mart in the late 1980s. Provides background on the supplier-retailer relationship and negotiation barriers encountered when executing operational components of the partnership.Desde 8,20 €
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Lou Pritchett: Negotiating the P&G Relationship with Wal-Mart
Sebenius, James K.; Knebel, EllenCaso HBS-907011-EDirección estratégicaDescribes several internal and external negotiations in the 1980s that led to a significant and growing partnership between Procter & Gamble (P&G) and Wal-Mart. From the perspective of Lou Pritchett, P&G's Vice President of Sales and Customer Development, the unfolding negotiations are described, starting with a canoe trip Pritchett took with Wal-Mart founder Sam Walton. Provides insight into various negotiating situations as well as key lessons ...Desde 8,20 €
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Negotiating the P&G Relationship with Wal-Mart (Spanish version)
Sebenius, James K.; Knebel, EllenCaso HBS-908S01Dirección estratégicaDescribes several internal and external negotiations in the 1980s that led to a significant and growing partnership between Procter & Gamble (P&G) and Wal-Mart. From the perspective of Lou Pritchett, P&G's Vice President of Sales and Customer Development, the unfolding negotiations are described, starting with a canoe trip Pritchett took with Wal-Mart founder Sam Walton. Provides insight into various negotiating situations as well as key lessons ...Desde 8,20 €
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Tom Muccio: Negotiating the P&G Relationship with Wal-Mart, (B)
Sebenius, James K.; Knebel, EllenCaso HBS-907014-ESupplements the (A) case.Desde 5,74 €
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Thomas Buberl: Refounding AXA
Joly, Hubert; Desai, Mihir A.; Migdal, AmramCaso HBS-523059-EDirección estratégicaIn 2022, AXA and its CEO Thomas Buberl faced new types of challenges, including systemic risks such as climate change, geopolitical instability, public health crises, and social tensions caused by economic risks. AXA was one of the world's largest insurers. Since becoming CEO in 2016, Buberl had led a transformation to rebalance its portfolio toward property and casualty (P&C) insurance, reducing its exposure to financial-market risk. At a Septem...Desde 8,20 €
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SAP: Branding in the Digital Age
Narayandas, Das; Migdal, AmramCaso HBS-518058-EMarketingBy 2017, digital, social, and mobile technologies were rapidly changing the way many of SAP's traditional customers did business over the last decade. In response to this trend, SAP had acquired companies with capabilities in e-commerce, human capital, workforce management, travel and expense management, and other areas. No longer able to rely on a single contact point through customers' IT departments, SAP's salesforce now had to target a variet...Desde 8,20 €
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Henry A. Kissinger as Negotiator: Background and Key Accomplishments (Spanish Version)
Sebenius, James K.; Green, Laurence A.Caso HBS-918S14Dirección estratégicaDespués de un breve resumen de la carrera de Henry A. Kissinger, este caso se describen tres de sus la mayoría de las negociaciones fundamentales: el establecimiento histórico de las relaciones diplomáticas de Estados Unidos con la República Popular de China, la relajación de las tensiones geopolíticas con la Unión Soviética, simbolizado por la firma de el primer Tratado de Limitación de armas estratégicas ( "SAL I"), y la mediación del acuerdo e...Desde 8,20 €
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The Elcer Products Transaction: Confidential Information for Euro Elektrische Keramische Vorrichtungen (Euro EKV), GmbH
Sebenius, James K.Caso HBS-908033-EDirección estratégicaIn a six-party negotiation exercise, the TNDA Corp. plans to sell the Elcer Products Division to one of four potential buyers (industrial, financial, U.S., German). This case contains confidential information for the Euro Elektrische Keramische Vorrichtungen, GmbH (Euro EKV) management role. Challenges include how to set up and implement the most promising sale process, come up with the right deal, and choose the best tactical approach given each...Desde 8,20 €
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The Elcer Products Transaction: Confidential Information for RubyFibre Enterprises
Sebenius, James K.Caso HBS-908035-EDirección estratégicaIn a six-party negotiation exercise, the TNDA Corp. plans to sell Elcer Products Division to one of four potential buyers (industrial, financial, U.S., German). This case contains confidential information for the RubyFibre Enterprises management role. Challenges include how to set up and implement the most promising sales process, come up with the right deal, and choose the best tactical approach given each party's role and objectives. This negot...Desde 8,20 €
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uberPOOL
Iansiti, Marco; Toffel, Michael W.; Migdal, AmramCaso HBS-617009-EServicios y operacionesThis case describes Uber's uberPOOL service, which let multiple Uber users who were headed in the same direction share a ride and pay substantially lower fares.Desde 8,20 €