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Revolución digital: Redefinición de la E de GE
Bartlett, Christopher A.; Glinska, MegCaso HBS-304S18Conocimiento y comunicaciónEste caso detalla la aplicación de la iniciativa de negocio electrónico - el último de los cuatro ejes estratégicos de toda la compañía de Jack Welch. En primer lugar, se resume el proceso de cambio de 20 años que llevó Welch, que detalla las iniciativas que puso en su lugar. Después, averigua cómo Gerry Podesta, jefe de comercio electrónico en GE Plastics, implementó la nueva iniciativa. De este modo, pone de relieve cómo la "arquitectura social...Desde 8,20 €
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Serviteléfono S.A.
Labayen T. E.; Baucells Alibés, ManelCaso AD-276-EAnálisis de decisiones, EconomíaA 24/7 call center operated by a firm providing high-tech services by means of cellular phones has to allocate operators to shifts in such a way as to minimize costs. The firm runs on small profit margins, so saving a few percent through good scheduling can make an enormous difference in terms of profitability. In doing so, the firm has to make sure that the day is covered and the regulations concerning working time are met. The assignment can be...Desde 8,20 €
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Serviteléfono S.A.
Labayen T. E.; Baucells Alibés, ManelCaso AD-276Análisis de decisiones, EconomíaUn «call center» de una empresa dedicada a ofrecer servicios de información de alto valor añadido mediante telefonía móvil, 24 horas al día 7 días a la semana, tiene que distribuir a los operadores por turnos para minimizar sus costes. Los beneficios marginales de la empresa son bajos, por tanto, el ahorro de unos porcentajes mediante un buen «planning» puede representar una gran diferencia desde el punto de vista de la rentabilidad. Por ello, la...Desde 8,20 €
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Key Elements for Excellence in Classroom Cases and Teaching Notes
Austin, James E.; Heskett, James L.; Bartlett, Christopher A.Caso HBS-915417-EThis document identifies the characteristics of excellent case studies and their accompanying teaching notes. The purpose is to provide guidance in preparing these educational vehicles. These guidelines were developed based on consultations with very experienced case teachers and an analysis of the elements of case studies and their teaching notes considered to be high quality by Harvard Business School faculty across departments, and on the ba...Desde 8,20 €
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Club Solidario: Using IP Optimization to Assign Students to Families
Carbó D.; Domingo E.; García, Carolina; Baucells Alibés, Manel; Baigorri, J.; Villavieja D.; Rubiralta P.Caso AD-300-EÉtica empresarial y Responsabilidad Social CorporativaDavid and some others in the group were involved in Club Solidario. David convinced the group that it would be nice to use optimization to arrange the teams of students that were supposed to visit families in need.Desde 8,20 €
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Advanced Water Solutions, Inc. - Teaching Note
Chatburn, Lucy; Baucells Alibés, ManelNota del Instructor ADT-18-EAnálisis de decisiones, EconomíaNote prepared as an aid to instructors in the classroom use of case AD-289-E Advanced Water Solutions, Inc.Desde 0,00 €
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Intertel: The Rate to Peru - Teaching Note
Atanasov, K.; Heukamp, Franz; Baucells Alibés, ManelNota del Instructor ADT-20-EAnálisis de decisiones, EconomíaNote prepared as an aid to instructors in the classroom use of case AD-292-E: Intertel: The Rate to Peru.Desde 0,00 €
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Credit Risk Analysis at ICAX Bank and Trust - Teaching Note
Chatburn, Lucy; Baucells Alibés, ManelNota del Instructor ADT-19-EAnálisis de decisiones, EconomíaNote prepared as an aid to instructors in the classroom use of case AD-290-E Credit Risk Analysis at ICAX Bank and Trust.Desde 0,00 €
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Real Estate Business - Teaching Note
Beusmans, G.; Baucells Alibés, ManelNota del Instructor ADT-21-EAnálisis de decisiones, Economía, FinanzasThis teaching note was prepared as an aid to instructors in the classroom use of case AD-296-E Real Estate Business.Desde 0,00 €
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Subjective Decisions, Perception and Time
Baucells Alibés, Manel; García-Castro, RobertoNota técnica ADN-288-EAnálisis de decisiones, EconomíaRecently, the way people commonly deal with decisions involving time has become an important research topic for economists and psychologists alike. This note offers a summary of some of the main results, which have applications in understanding consumer behavior and also in everyday life to help us make better decisions. This note is based on the note "Time, Perception and Decision-Making" from Manel Baucells and Lucy Chatburn, ADN-264-E.Desde 8,20 €