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Atam: innovando en el sector social (A)
Elvira, Marta; Prats, Mª Julia; Plaza López, LuisCaso DPO-244Ética empresarial y Responsabilidad Social Corporativa, Iniciativa emprendedora, Innovación y cambioAtam es una asociación del Grupo Telefónica que nace en 1973 para la atención de personas con discapacidad y mayores dependientes, fruto de un acuerdo entre la empresa y sus sindicatos. Es una entidad sin ánimo de lucro, de ámbito nacional y declarada de utilidad pública, que posee 60.000 socios pertenecientes a veintiocho empresas del Grupo. Atam cuenta con tres grandes campos de acción: ayudas económicas individuales; equipamientos de atención ...Desde 8,20 €
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Atam: Innovating in the Social Sector (A)
Elvira, Marta; Prats, Mª Julia; Plaza López, LuisCaso DPO-244-EÉtica empresarial y Responsabilidad Social Corporativa, Iniciativa emprendedora, Innovación y cambioAtam is an association of Grupo Telefónica, which was founded in 1973 with the aim of providing assistance for the disabled and elderly dependents. It was the result of an agreement between the company and its labor unions. It is a nonprofit, national organization, declared to be serving the public interest, and has 60,000 members belonging to 28 companies of the group. Atam has three major areas of action: individual financial support, direct-ca...Desde 8,20 €
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Atam: el día después (B)
Elvira, Marta; Prats, Mª Julia; Plaza López, LuisCaso DPO-245Ética empresarial y Responsabilidad Social Corporativa, Iniciativa emprendedora, Innovación y cambioIgnacio Aizpún (CEO) y su equipo idearon una solución que otorgó a Atam una mayor viabilidad. La estrategia principal consistía en concentrar las actividades económicas y en crear spin-offs con ánimo de lucro; es decir, siguiendo la tradición de innovar en todos sus aspectos de gestión, la Asociación lanzaría al mercado sociedades con ánimo de lucro provenientes del sector social. Así, a partir de entonces, Atam creó tres sociedades mercantiles a...Desde 5,74 €
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Atam: The Day After (B)
Elvira, Marta; Prats, Mª Julia; Plaza López, LuisCaso DPO-245-EÉtica empresarial y Responsabilidad Social Corporativa, Iniciativa emprendedora, Innovación y cambioAtam's management devised a solution to make the association more viable. The main idea was to concentrate its economic activities and create for-profit spin-offs. In line with the tradition of innovation in all aspects of its management, the association launched for-profit companies rooted in the social sector. Atam created three trading companies to which it transferred its business activities: Servitelco, Laveco and Mondeco.Desde 5,74 €
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Atam: Innovating in the Social Sector (A) and (B) - Teaching Note
Elvira, Marta; Prats, Mª Julia; Plaza López, LuisNota del Instructor DPOT-53-EÉtica empresarial y Responsabilidad Social Corporativa, Iniciativa emprendedora, Innovación y cambioTeaching note about DPO-244, "Atam: Innovating in the Social Sectorl", for class use.Desde 0,00 €
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Atam: innovando en el sector social (A y B) - Nota del instructor
Elvira, Marta; Prats, Mª Julia; Plaza López, LuisNota del Instructor DPOT-53Ética empresarial y Responsabilidad Social Corporativa, Iniciativa emprendedora, Innovación y cambioNota del instructor sobre el caso DPO-244, "Atam: innovando en el sector social", para utilizar en clase.Desde 0,00 €
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Japan: Deficits, Deflation and Debt
Vietor, Richard H.K.; Sheldahl-Thomason, HavilandCaso HBS-718063-EEconomíaIn April 2018, Prime Minister Shinzo Abe was again in Washington to petition Donald Trump. After years of rapid, export-led growth, Japan had slumped into recession in 1991 and never really recovered. For the past 27 years, it's economy has grown at 1.1% annually, plagued by deflation. After several attempts at quantitative easing, Abe had commenced a radical program in 2012 called Quantitative and Qualitative Easing - the first of "three arrows"...Desde 8,20 €
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Saudi Arabia: Modern Reform, Enduring Stability
Vietor, Richard H.K.; Forrest, NicoleCaso HBS-709042-EEconomíaThis case, along with Dubai: Global Economy (709-043) provides an opportunity to discuss Saudi Arabia's efforts to modernize, without really Westernizing, in sharp contrast to Dubai, a nearby Arab Emirate. As Saudi Arabia's development strategy unfolds in the past six years, it is contrasted to social and political pressures within the country, volatility in global oil markets and severe political problems in the Middle East.Desde 8,20 €
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India 2014: The Challenges of Governance
Iyer, Lakshmi; Vietor, Richard H.K.Caso HBS-712038-EEconomíaIn January 2012, the government of India faced significant challenges to achieving three key objectives of high growth, inclusive development, and improved governance. The economy was experiencing a growth slowdown, persistently high inflation, and infrastructure and energy deficits. Policy reforms were hampered by several recent corruption scandals, widespread citizen protests against corruption, and disagreements with coalition partners. Could ...Desde 8,20 €