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Leadership at WildChina (B)
Isenberg, Daniel J.; Spence, Shirley M.Caso HBS-807128-EIniciativa emprendedoraSupplements the (A) case.Desde 5,74 €
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Leadership at WildChina (A)
Isenberg, Daniel J.; Spence, Shirley M.Caso HBS-807046-EIniciativa emprendedoraWildChina (A) tells the story of Mei Zhang, a Chinese-born HBS alumna, and her pursuit of a dream: to share her passion for travel, her appreciation of China's beauty and culture, and her desire to start her own business. Describes the startup of WildChina, a tour company targeting a high-end clientele with unusual and high-quality products, and its survival of two business crises. The focus is on Zhang's decision to bring in a COO, transition hi...Desde 8,20 €
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WildChina: Taking the Road Less Traveled
Khaire, Mukti; Isenberg, Daniel J.; Song, Victoria; Spence, Shirley M.Caso HBS-811019-EThis case deals with supplier difficulties faced by WildChina - a travel service provider in China. WildChina is a classic case of a company that is trying to bring a local, within-country product to a market outside the country (in this case, travelers to China from around the world). In doing so, startups have to build competences to deal with local suppliers and global customers. The case describes the operations of WildChina, providing detail...Desde 8,20 €
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International Entrepreneurship: Winter Term 2008
Isenberg, Daniel J.Caso HBS-807123-EIniciativa emprendedoraExplains the mission, philosophy, structure, and classroom and grading policies for the second-year MBA elective International Entrepreneurship.Desde 8,20 €
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Robert Wessman and Actavis' "Winning Formula"
Isenberg, Daniel J.Caso HBS-808127-EIniciativa emprendedoraTo maximize their effectiveness, color cases should be printed in color. Robert Wessman took over Actavis in 1999 when it was a failing 90-person domestic generic pharmaceutical maker in Iceland. Within 7 years he had brought Actavis to number 5 worldwide, with 11,000 people, active in 40 countries, global manufacturing, and $1.6 billion. The case explores the reasons for the success of this global venture.Desde 8,20 €
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Lapdesk Goes Global - Africa First
Isenberg, Daniel J.Caso HBS-809066-EIniciativa emprendedoraShane Immelman, founding CEO of the Lapdesk Company of South Africa, is facing a number of challenges in taking Lapdesk from South Africa and into the rest of the African continent. How should the African strategy be different from that of South Africa? What is the appropriate structure?Desde 8,20 €
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SABIS - A Global Educational Venture From Lebanon
Isenberg, Daniel J.Caso HBS-809167-EIniciativa emprendedoraCarl Bistany is struggling with how the global educational management company, SABIS, can grow 100-fold in the coming twelve years. Founded in 1886 in Lebanon, SABIS is the world's largest and only global education management organization (EMO), with schools in the US, Europe, and Middle East.Desde 8,20 €
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Lapdesk Company: A South African FOPSE
Isenberg, Daniel J.Caso HBS-808008-EIniciativa emprendedoraTo maximize their effectiveness, color cases should be printed in color. Shane Immelman, founding CEO of Lapdesk (South Africa), is facing several acute problems: a conflict between his director of marketing and his director of field operations; a dramatic increase in prices by a key supplier; and a major strategic alliance that does not seem to be moving forward. Lapdesk is a for profit social enterprise (FOPSE) dedicated to eradicating the shor...Desde 8,20 €
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Studio Moderna--A Venture in Eastern Europe
Isenberg, Daniel J.Caso HBS-808110-EIniciativa emprendedoraTo maximize their effectiveness, color cases should be printed in color. Studio Moderna is the leading electronic retailer in 20 countries in and around Central and Eastern Europe, and use a multi-channel business strategy, organizational structure, and IT system. When management conflicts arise, Sandi Cesko, CEO and co-founder must decide whether to change his in-sourcing strategy to out-sourcing.Desde 8,20 €
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Will RacingThePlanet Ltd. Reach the Finish Line
Isenberg, Daniel J.Caso HBS-807148-EIniciativa emprendedoraTo maximize their effectiveness, color cases should be printed in color. Mary Gadams, founder and CEO of RacingThePlanet is facing one of the many logistical crises that her young Hong Kong-based venture faces as it stages its popular 4Deserts(tm) adventure marathon series in Atacama Chile, Gobi Desert Mongolia, Sahara Desert Egypt, and Antarctica. How can a small company in Hong Kong continue to effectively coordinate such a far-flung, complex, ...Desde 8,20 €