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Case

Studio Moderna--A Venture in Eastern Europe

By Isenberg, Daniel J.

Entrepreneurship

To maximize their effectiveness, color cases should be printed in color. Studio Moderna is the leading electronic retailer in 20 countries in and around Central and Eastern Europe, and use a multi-channel business strategy, organizational structure, and IT system. When management conflicts arise, Sandi Cesko, CEO and co-founder must decide whether to change his in-sourcing strategy to out-sourcing.

Collection: HBSP (USA)

Ref: HBS-808110-E

Format: PDF

Number of pages: 23

Publication Date: Jan 15, 2008

Language: English

Review date: Jul 24, 2009

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Description

Year: 2006

Geographic Setting: Europe;Slovenia

Studio Moderna--A Venture in Eastern Europe

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Studio Moderna--A Venture in Eastern Europe

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Studio Moderna--A Venture in Eastern Europe

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