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JUUL and the Vaping Revolution
Toffel, Michael W.; Masko, John; Mehta, SarahCaso HBS-619006-EÉtica empresarial y Responsabilidad Social CorporativaIn the summer of 2018, San Francisco-based electronic cigarette (e-cigarette) maker JUUL Labs, was experiencing exponential growth. Sales of its JUUL e-cigarette had increased by 783% over the preceding year, projected revenues for 2018 topped $940 million, and the company had captured over 72% of the U.S. e-cigarette market. The company's success had thrust it into the spotlight, and JUUL Labs found itself at the center of considerable controver...Desde 8,20 €
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uberPOOL
Iansiti, Marco; Toffel, Michael W.; Migdal, AmramCaso HBS-617009-EServicios y operacionesThis case describes Uber's uberPOOL service, which let multiple Uber users who were headed in the same direction share a ride and pay substantially lower fares.Desde 8,20 €
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CEO Activism (B)
Toffel, Michael W.; Chatterji, Aaron; Kelley, JuliaCaso HBS-617048-EEconomíaSupplement to case 617001.Desde 5,74 €
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Alere
Sadun, Raffaella; Slater, Catherine; Spencer, ChanningCaso HBS-717402-EDirección estratégicaThe Board of Alere, Inc, a leading medical diagnostic firm, is evaluating the offer made by Ron Zwanziger, the firm's founder and former CEO, to acquire the company and take it private. The offer arrives at the end of a tumultuous year for the company, which saw Zwanziger fighting and ultimately losing a confrontation with activist investors Coppersmith Capital. How should the board evaluate this offer? Should they reject it, on the basis that Zw...Desde 8,20 €
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Alere, Teaching Note
Sadun, Raffaella; Friar, GretaNota del Instructor HBS-718411-EDirección estratégicaTeaching note for case 717402.Desde 0,00 €
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Indigo Agriculture
Iansiti, Marco; Toffel, Michael W.; Snively, ChristineCaso HBS-617020-EServicios y operacionesIndigo Agriculture had successfully developed and launched its first commercial product, microbe-enhanced cotton seeds, on an accelerated product development timeline. In late 2016, as the company was about to launch their second product, winter wheat, the management team proposed to again accelerate their development timeline and introduce six new products in four countries within the next 12 months. The CEO and Director of Business Development ...Desde 8,20 €
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InterfaceRAISE: Sustainability Consulting, Teaching Note
Toffel, Michael W.; Eccles, Robert G.Nota del Instructor HBS-612049-EServicios y operacionesTeaching Note for 611-069.Desde 0,00 €
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Sustainability at Millipore, Teaching Note
Toffel, Michael W.Nota del Instructor HBS-610013-EServicios y operacionesTeaching Note for [610012].Desde 0,00 €