Esta web utiliza cookies técnicas, de personalización y de análisis, propias y de terceros, para anónimamente facilitarle la navegación y analizar estadísticas del uso de la web. Obtener más información
Resultados de búsqueda
-
Barnes & Noble: Managing the E-Book Revolution
MacCormack, Alan; Dunn, Brian Kimball; Kemerer, Chris F.Caso HBS-613073-EServicios y operacionesThe case describes competition in the market for E-Books, and Barnes & Noble's Strategy in this industry. As a traditional retailer, B&N was challenged by the introduction of digital technologies that allow books to be published, distributed and sold to consumers electronically. New competitors like Amazon and Apple attacked the traditional industry structure, creating many uncertainties over the long term viability of traditional retailers. Amid...Desde 8,20 €
-
Team New Zealand (C) (Spanish Version)
Iansiti, Marco; MacCormack, AlanCaso HBS-602S10Servicios y operacionesSuplementos de la (A) y el caso (b).Desde 5,74 €
-
Barnes & Noble: Managing the E-Book Revolution, Teaching Note
MacCormack, Alan; Dunn, Brian Kimball; Kemerer, Chris F.Nota del Instructor HBS-614040-EServicios y operacionesTeaching Note for 613073.Desde 0,00 €
-
T-Shirts for Eintracht Frankfurt - Teaching Note
Guinand C.; Heukamp, FranzNota del Instructor ADT-22-EMarketingSpecial occasion T-Shirt seller tries to estimate whether he should offer his t'shirts at a sports event. Serves as an introduction to Decision analysis: structuring of the decision, expected value etc. This teaching note has been elaborated as an aid to case AD-298-E.Desde 0,00 €
-
Ceranz Bau AG
Guinand C.; Heukamp, FranzCaso AD-301-EAnálisis de decisiones, FinanzasThis case describes the bidding decision of a construction company to build a river crossing and manage it during 30 years. The decision revolves around the right bidding strategy trading off the chance of winning and potential profit. Used as a teaching vehicle for project evaluation and auctions.Desde 8,20 €
-
T-Shirts for Eintracht Frankfurt
Guinand C.; Heukamp, FranzCaso AD-298-EMarketingSpecial occasion T-Shirt seller tries to estimate whether he should offer his t'shirts at a sports event. Serves as an introduction to Decision analysis: structuring of the decision, expected value etc.Desde 8,20 €
-
Rattunde & Co GmbH
Guinand C.; Heukamp, FranzCaso ASN-38-EAnálisis de decisiones, Iniciativa emprendedora, Innovación y cambioA young machining company in East Germany needs to decide whether to specialize in the tube machining business or continue to offer all kinds of different types of machines. Set in the 1990s in East Germany with all the corresponding issues.Desde 8,20 €
-
Camisetas para el Eintracht Frankfurt
Guinand C.; Heukamp, FranzCaso AD-298MarketingUn vendedor de camisetas para eventos especiales intenta valorar si debería ofrecer sus camistas para un evento deportivo. Se utiliza como introducción para análisis de decisiones: estructurar las decisiones, valores esperados etc.Desde 8,20 €
-
Rattunde & Co GmbH
Guinand C.; Heukamp, FranzCaso ASN-38Análisis de decisiones, Iniciativa emprendedora, Innovación y cambioUna joven empresa de maquinaria germano-oriental necesita tomar una decisión sobre si especializarse en el negocio de maquinaria para tubos o seguir ofreciendo todo tipo de máquinas distintas. La empresa se creó en la década de los noventa en Alemania del Este, con todo lo que ello conlleva.Desde 8,20 €
-
Green Fee: The Use of Data Analysis to Develop a Business Plan
Baucells Alibés, Manel; Gómez, Javier; Pujol C.; Galán D.; García-Marquina J.; Heukamp, FranzCaso AD-297-EAnálisis de decisiones, FinanzasThis case examines the background to a decision as to which of two possible locations to use for a new golf course. The case includes the data used to assess the how the location influences the green fees that could be charged at each course. The influence of other variables on the green fees further helps to gain a better understanding of the business.Desde 8,20 €