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Ceranz Bau AG
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Reference: AD-301-E
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Year: 1996-2002
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Number of pages: 6
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Geographic Setting: Alemania
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Publication Date: Apr 28, 2006
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Source: IESE (España)
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Type of Document: Case
Description
This case describes the bidding decision of a construction company to build a river crossing and manage it during 30 years.
The decision revolves around the right bidding strategy trading off the chance of winning and potential profit. Used as a teaching vehicle for project evaluation and auctions.