Esta web utiliza cookies técnicas, de personalización y de análisis, propias y de terceros, para anónimamente facilitarle la navegación y analizar estadísticas del uso de la web. Obtener más información
Resultados de búsqueda
-
RCI Europe Ltd.: Calidad de servicio
Hare, B.; Huete, Luis MaríaCaso M-905MarketingDurante el período 1991-1992, la dirección de RCI se sintió cada vez más obligada a examinar el grado de satisfacción del cliente con la multipropiedad. Primero fue la prensa la que informó en varios artículos de compradores de multipropiedad que habían expresado su insatisfacción con la compra. Después, hubo un estudio reciente de Ernst & Young, sobre propietarios británicos, que mostraba una parte importante de propietarios que no estaban satis...Desde 8,20 €
-
InPart (Spanish version)
Lassiter, Joseph B.; Roberts, Michael J.; Biotti, Jon M.Caso HBS-815S15Iniciativa emprendedoraStacey Lawson, HBS 1996, comenzó a piezas CAD representaciones compañía de base de datos para los diseñadores e ingenieros de ayuda con el proceso de diseño. La compañía ha completado su producto y está empezando a venderlo. El caso examina cuestiones relacionadas con la organización de la fuerza de ventas y el precio del producto.Desde 8,20 €
-
Entrepreneurship Reading: Recognizing and Shaping Opportunities, Teaching Note
Applegate, Lynda M.; Roberts, Michael J.Nota del Instructor HBS-8057-EIniciativa emprendedoraTeaching Note for Product #8056.Desde 0,00 €
-
Eric Weston
Roberts, Michael J.; Sharpe, James M.Caso HBS-813045-EFinanzasFacing bankruptcy or keeping the doors open, Eric Weston assesses his continued survival in the retail garden supply business he has owned for seven years. Eric Weston is struggling to keep his garden supply business alive. Revenues are up slightly from last year but profits are down in a poor economy as he attempts to integrate an expensive recent acquisition. The deal he struck with the old owner restricts a number of his options and the banker...Desde 8,20 €
-
Comfort Class Transport: Does Customer Service Need an Overhaul, Teaching Note
Roberts, Michael J.; Morrison, Paul E.Nota del Instructor HBS-4377-EServicios y operacionesTeaching Note for Product #4377.Desde 0,00 €
-
Comfort Class Transport: Does Customer Service Need an Overhaul
Roberts, Michael J.; Morrison, Paul E.Caso HBS-4374-EServicios y operacionesThe general manager of a chauffeured limousine transport company is concerned about underperformance at the company's customer service call center. The eight-person call center handles almost all customer interaction including discussing company services with prospective customers, scheduling pickups, providing pricing, confirming appointments, and handling billing inquiries. Customers have complained about extended wait times to speak with someo...Desde 8,20 €
-
Conceptos y métodos de la calidad total
Debaig, M.; Huete, Luis MaríaNota técnica PN-307Servicios y operacionesLa calidad está de moda. No pasa un solo día sin que se hable en los medios de información del lanzamiento de un plan de calidad en una empresa importante, o de una iniciativa de la Administración con ayudas para las Pymes en este campo, o de la creación de una nueva asociación para la calidad. Dentro de la confusión generada por esta popularidad, esta nota intenta, desde el punto de vista posiblemente parcial de nuestra experiencia como consulto...Desde 8,20 €
-
Paul Thomson: Walker Insurance
Roberts, Michael J.; Sharpe, James M.; Chang, Sonia NagalaCaso HBS-813057-EIniciativa emprendedoraHaving just acquired Walker Insurance, Paul Thomson finds himself short of funds to support his original turnaround plan. He can request additional cash from his investor group, hunker down and grow at a slower rate or consider a proposal to buy his business. He has taken steps to re-virtualize the company and is challenged to build a salesforce to grow the business. Having just acquired Walker Insurance, Paul Thomson finds himself short of fund...Desde 8,20 €
-
American Express: Membership rewards Europe
Spinther M.; Rose S.; McGilvey P.; Huete, Luis MaríaCaso P-886-EServicios y operacionesThe Membership Rewards Programme is designed for business travellers. The rewards offered appeal mainly to members of Airline Frequent Flyer Programmes who take advantage of collecting miles on Amex and transfer them to their preferred airline to collect free tickets or upgrades. The case poses the managerial challenge of how to reach the 50% target penetration rate of the programme Amex has in mind and questiones how to include customers of the ...Desde 8,20 €
-
Peter Jepsen
Stevenson, Howard H.; Roberts, Michael J.; Sharpe, James M.Caso HBS-813046-EIniciativa emprendedoraAbout to break bank covenants, Peter Jepsen has to deal with a contentious prior owner, improve profitability and staff appropriately all while maintaining credibility with his investors, in the furniture hardware company he has owned for less than a year. Peter Jepsen, a newly minted MBA, has bought a furniture hardware manufacturing business utilizing debt and investors equity that in a very short time is about to trigger bank covenants due to ...Desde 8,20 €