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Darden University of Virginia (USA)
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Cisco Systems in 2005: From B2B to B2C
Bourgeois, L. J. III; Gupta, GauravCase DARDEN-S-0233-EStrategyWhile awaiting the acquisition of Scientific Atlanta in 2005, Cisco needed to adapt its well-known B2B postmerger integration process to accommodate its budding consumer platform. To deal with the distance and size of the acquisition, Cisco had to shift its growth strategy and enter territories where it had little to no experience.Starting at €8.20
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United Parcel Service, Inc.: The Challenge of Protecting Organizational DNA
Hess, Edward D.; Ludwig, KatherineCase DARDEN-S-0238-EStrategyThis case explores the nature and strength of the UPS organization and presents the following question: With the increasing speed of change and competition in today’s global, digital economy, can UPS continue to pursue its dual strategies of operational excellence and adaptation while maintaining adherence to the employee-centric cultural policies that have been the foundation of its success for so long?Starting at €8.20
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American Express: Bank 2.0
Fairchild, Gregory B.; Thomas-Kennedy, JackieCase DARDEN-S-0242-EStrategyIn June 2011, American Express announced the formation of a new group, Enterprise Growth (EG). EG was designed to challenge existing credit and charge business models and extend American Express's leadership into the world of digital and mobile forms of payment through the use of software platforms and mobile apps. Alpesh Chokshi, president of EG, and Wesley Wright, product development leader, were well aware of the magnitude of the potential...Starting at €8.20
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Hillenbrand: Thinking Beyond the Certain
Fairchild, Gregory B.; Yemen, GerryCase DARDEN-S-0243-EStrategyFor years, the death care business looked good on paper for Hillenbrand, Inc.: the company had EBITDA margins of more than 26% in an industry that historically presented itself as stable, profitable, and highly predictable. With strong financial performance and a solid position as market leader, how does one know when being better isn’t enough? Although Hillenbrand remained highly profitable, a decline in the annual burial rate and increased dema...Starting at €8.20
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Saks Fifth Avenue: Project Evolution
Fairchild, Gregory B.; Kassam-Adams, ShahirCase DARDEN-S-0244-EStrategyThis case is used in Darden's first-year strategy course and is appropriate for MBA, Executive MBA, GEMBA, and executive education programs. The head of strategy for a well-known fashion retailer, Saks Fifth Avenue, and her general management colleagues face critical decisions required to address evolving buying patterns as online retailing becomes an important part of consumer behavior. How should a successful firm organize itself when marke...Starting at €8.20
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Orascom Telecom Holding (C): Condensed
Bourgeois, L. J. IIICase DARDEN-S-0246 -EStrategyStarting at €5.74
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Ambiculture: Seeking the Multicultural Middle
Chen, Ming-Jer; Yemen, GerryCase DARDEN-S-0266-EStrategySeries of scenarios each presenting a situation that asks the student to decide how to proceed.Starting at €8.20
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LEGO Bricks: Fit for the Big Screen
Chen, Ming-Jer; Craddock, JennyCase DARDEN-S-0296-EStrategyFor years Danish toymaker LEGO had turned down multiple attempts from directors and producers to make a LEGO movie. Now the CEO of the Danish toymaker has gotten a movie pitch from Warner Brothers. The entire LEGO brand is at risk if the movie is poorly eStarting at €8.20
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"Why Should I Care?"
Chen, Ming-Jer; Tucker, CharlesCase DARDEN-S-0301-EStrategyA scholar in the area of organizational behavior has just learned that her paper on gender diversity has been accepted by a top management journal. She is looking forward to today’s class because her new paper, which she had assigned as reading for class, could serve as a test run to discovering what kind of response her research would elicit from practical-minded business students. But instead she must make a case for the relevance of research i...Starting at €8.20
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Note on Warfare in Eastern Philosophy
Bourgeois, L. J. III; Eygenson, Serge; Namasondhi, KanokratTechnical Note DARDEN-S-0304-EStrategyThis note on warfare summarizes treatises by Chinese (e.g., Sun Tzu, The Art of War, ca. 500 BC) and Japanese (e.g., Miyamoto Musashi, The Book of Five Rings, 1643 AD) warriors, reviews their philosophies and leadership lessons, and offers modern applications.Starting at €8.20