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HBSP (USA)
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El desarrollo sostenible en Shell (A)
Wei-Skillern, JaneCase HBS-308S60Describe el proceso complejo y difícil por el cual las preocupaciones sociales y medioambientales se integran en la estrategia existente de una gran empresa multinacional. Detalla las circunstancias que condujeron a un esfuerzo a gran escala para transformar la estrategia de Shell para tener en cuenta los principios del desarrollo sostenible. Este caso se describen las iniciativas de desarrollo sostenible a nivel corporativo y el proceso a través...Starting at €8.20
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World Wildlife Fund US
Wei-Skillern, Jane; Herman, KerryCase HBS-308035-EWorld Wildlife Fund US is a leading international conservation nonprofit that operates within a global network of WWF organizations. This case examines WWF US's strategy to achieve its mission of protecting natural wildlife and resources. In contrast to traditional approaches in which WWF country programs operated relatively independently, the new strategy involves integrating WWF US more fully within the global WWF network, and fostering longer ...Starting at €8.20
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Mattel's Long Hot Summer
Wei-Skillern, Jane; Marciano, Sonia; Passy, BarbaraCase HBS-308129-EIn the summer of 2007, Mattel performed three major recalls of toys, mostly due to lead paint and other manufacturing issues in China. This case examines specifically how those recalls were perceived by consumers, and responded to by Mattel, as well as what effect they had on the toy industry, consumer safety, and manufacturing in China in general.Starting at €8.20
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Primer on the U.S. Television Industry
Wei-Skillern, Jane; Marciano, SoniaCase HBS-308128-EThis case provides background on the U.S. TV industry at the end of the 20th century.Starting at €8.20
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STRIVE, Teaching Note
Wei-Skillern, Jane; Sesia, AldoTeaching Note HBS-307071-ETeaching note to (399-054).Starting at €0.00
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Steve Mariotti and NFTE, Teaching Note
Wei-Skillern, Jane; Sesia, AldoTeaching Note HBS-307073-EEntrepreneurshipTeaching Note to (391-169).Starting at €0.00