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IESE (España)
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Rita Rodier: un éxito de ventas (B)
Lara Arias, Luis; Susaeta Erburu, Lourdes; Pin Arboledas, José RamónCase DPO-305Decision Analysis, Leadership and People Management, MarketingEste caso trata el dilema de una "perfecta vendedora" y su ascenso en la organización. Se refleja cómo la protagonista, Rita Rodier, tiene muchas competencias para la venta pero escasas para la gestión de equipos. Por otra parte, su cercanía con la dirección de la empresa, mediante vínculos informales, hace todavía más difícil su encaje como directiva.Starting at €5.74
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Rita Rodier: un éxito de ventas (C)
Lara Arias, Luis; Susaeta Erburu, Lourdes; Pin Arboledas, José RamónCase DPO-306Decision Analysis, Leadership and People Management, MarketingEste caso trata el dilema de una "perfecta vendedora" y su ascenso en la organización. Se refleja cómo la protagonista, Rita Rodier, tiene muchas competencias para la venta pero escasas para la gestión de equipos. Por otra parte, su cercanía con la dirección de la empresa, mediante vínculos informales, hace todavía más difícil su encaje como directiva.Starting at €5.74
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Ecology Consciousness and Green Ideology
Sison, AlejoTechnical Note TDN-105-EBusiness Ethics and Corporate Social ResponsibilityBy means of a close look at the history of ideas, this paper traces the roots of both «ecology consciousness» and «green ideology». An analysis of these two attitudes is offered, before establishing the parameters of man's proper relationship with nature, helpful to the pursuit of a sustainable socio-economic development.Starting at €8.20
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Matteo Manzani (A)
Lara Arias, Luis; Susaeta Erburu, Lourdes; Pin Arboledas, José RamónCase DPO-385Business Ethics and Corporate Social Responsibility, Leadership and People ManagementEn estas partes del caso "Matteo Manzani" se describe una trayectoria profesional en el sector de la moda. Matteo trabaja en diferentes empresas con estilos de dirección variados: pasa de un ambiente muy estructurado a una dirección paternalista. En los textos se detallan las decisiones que Matteo debe afrontar, tanto a nivel personal como en el desarrollo internacional de una de las empresas.Starting at €8.20
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Rita Rodier: un éxito de ventas (A, B y C) - Nota del instructor
Pin Arboledas, José Ramón; Lara Arias, Luis; Susaeta Erburu, LourdesTeaching Note DPOT-79Decision Analysis, Leadership and People Management, MarketingEsta nota del instructor versa sobre la forma aconsejada de impartir la serie de casos, basada en la problemática de la promoción a jefa de ventas de una vendedora.Starting at €0.00
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What is Social Philosophy
Sison, AlejoTechnical Note TDN-103-EBusiness Ethics and Corporate Social ResponsibilityIn the first part of the paper, Social Philosophy is distinguished from other relative fields of study, such as the Social Doctrine of the Church, Ethics or Morals, Politics and Sociology. The second part of the paper develops the organicist intuition through which man is immediately related to society.Starting at €8.20
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Human Person: Its Individual and Social Nature, The
Sison, AlejoTechnical Note TDN-104-EBusiness Ethics and Corporate Social Responsibility«Individual», «subject», «human being» and «ego» or «self» are terms often used interchangeably with that of «person»; yet none of them encompasses the content of the latter. A historical and systematic survey of the concept of «person» is carried out, before finally proposing it as the proper object of ethical study.Starting at €8.20
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Society and Sociability
Sison, AlejoTechnical Note TDN-102-EBusiness Ethics and Corporate Social ResponsibilityThis paper provides the keys for the definition of society in general and human society in particular. The problem of the origin of society is likewise dealt with from both a historical and a systematic approach.Starting at €8.20
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The Family as a Social Institution
Sison, AlejoTechnical Note TDN-101-EBusiness Ethics and Corporate Social ResponsibilityThis article covers a wide range of issues related to the family; its definition and essential elements; its relationship with the marriage institution; and finally, its economic and educational functions.Starting at €8.20
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Work and Society
Sison, AlejoTechnical Note TDN-106-EBusiness Ethics and Corporate Social ResponsibilityWork is, perhaps, one of the principal configuring elements of human society. But neither «work» nor «society» is a stable and unchanging notion; rather, both of them are in continuous evolution. This paper draws the historical parallel between «work» and «society», while it suggests the paths of future development for both.Starting at €8.20