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IAE (Argentina)
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Disney Latin America (A)
Vassolo, R.Case IAE-IAE-C111-01835-EN-EService and Operations ManagementIn 1999, Michael Eisner, CEO of The Walt Disney Company, made radical changes to the strategy he had designed and implemented in the 1990’s. His main focus would shift from growing Disney into the largest entertainment company in the world towards boosting the company’s profitability. Eisner was convinced that achieving these goals would involve restructuring Disney’s international markets. Following this vision, he created the Walt Disney Intern...Starting at €8.20
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Lance Armstrong (English version)
Kleinhempel, M.Case IAE-IAE-C111-04415-EN-EService and Operations ManagementLance Armstrong was the world’s most successful and admired cyclist ever. He won seven consecutive Tour de France. In 2012 he admitted to having used doping substances like EPO during all his career. For many years regulators and other authorities looked the other way. Only the persistency of one control agency could after many years of investigations prove the doping allegations to be right and get Armstrong to confess his doping habits publicly...Starting at €8.20
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Disney Latinoamérica (A)
Vassolo, R.Case IAE-IAE-C111-01680-SPFinanceEn 1999, Michael Eisner, CEO de The Walt Disney Company dio un giro en la estrategia que había mantenido en la década de los 90. Su meta principal dejaría de ser la de crear la empresa de entretenimientos más grande del mundo para enfocarse en consolidar la rentabilidad de la compañía. Eisner consideraba que la mejor manera de aumentar la rentabilidad iba a ser reestructurando los mercados internacionales. Fue con esta visión que en 1999 decidió ...Starting at €8.20
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Lance Armstrong
Kleinhempel, M.Case IAE-IAE-C111-04348-SPService and Operations ManagementLance Armstrong, uno de los ciclistas más exitosos del mundo admitió en el 2012 haber utilizado, durante toda su carrera, dopaje. A pesar de regulaciones que prohíben el dopaje las autoridades durante mucho tiempo miraron para otro lado. Solo por la insistencia de una Agencia de Control se pudo probar el dopaje permanente de Lance Armstrong y conseguir su confesión pública en la televisión de EE.UU. Basó su defensa entre otros argumentos en que “...Starting at €8.20