American Automobiles Limited: Production Planning

  • Reference: IVEY-9B16D022-E

  • Year: 2015

  • Number of pages: 7

  • Geographic Setting: United States

  • Publication Date: Nov 24, 2016

  • Fecha de edición: Dec 4, 2018

  • Source: Ivey Business School (Canada)

  • Type of Document: Case

  • Industry Setting: Manufacturing;

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Description

In 2015, the managers for a major car manufacturer in the United States, American Automobiles Limited, were faced with a pressing problem in their press shop. The press shop made body panels for the company’s 10 different car models using a stamping proce

Learning Objective

This case is ideal for use at the graduate level and can be used to teach students how to formulate and solve integer linear programming models in an operations research course, or to lead a discussion on capacity planning and optimization in a production

Keywords

Automotive Data analytics integer programming management science Manufacturing Operations research optimization Production planning solver