Business Plan Development: Overview

By Fairchild, Gregory B. / Temkin, Jacqueline / Becker, Buzz

Entrepreneurship

This exercise and its accompanying handouts, designed to be used in courses for non-MBA audiences that explore aspects of entrepreneurship, guide students through the development of their very own business plan. From researching and deciding on a business concept, to developing prospective customer profiles and understanding target markets, to creating financial and operations projections, this set of materials helps students step by step as they build a deliverable, functional business plan over the course of multiple class sessions.

Collection: Darden University of Virginia (USA)

Ref: DARDEN-ENT-0231-E

Format: PDF

Number of pages: 3

Publication Date: Sep 12, 2022

Language: English

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Business Plan Development: Overview

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Business Plan Development: Overview

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Business Plan Development: Overview

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