Cadenasa

By Agell, Pere

La dirección de una cadena de supermercados quiere estimar cuáles de los displays que le ha presentado una empresa publicitaria serán más eficaces en la promoción de un determinado producto. Los supermercados de la cadena han sido agrupados, de acuerdo con diversas variables, en cuatro clases.

Collection: IESE (España)

Ref: AD-201

Format: PDF

Number of pages: 2

Publication Date: Jan 1, 1991

Language: Spanish

Review date: Jan 1, 1991

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Cadenasa

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Cadenasa

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Cadenasa

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