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Negotiating Across Cultures (Portuguese Version, Brazil)
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Reference: NEGN-3-PB
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Number of pages: 6
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Publication Date: Jun 12, 2017
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Source: IESE (España)
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Type of Document: Technical Note
Description
This technical note talks about the nuances of negotiating in a multicultural setting. The note describes the reasons for cultural differences in negotiations. It draws heavily on Jeanne M. Brett's seminal work Negotiating Globally, which in turn draws on research done mainly in cultural psychology.