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49 items were found using the following search criteria
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From Concept to Production (A) (Spanish version)
Garvin, David A.; Field, Lee C.; Simpson, JanetCase HBS-606S20Service and Operations ManagementDescribes the evolution of the Boeing 767 from the conception of the project to the start of manufacturing. Shows how the company manages an enormously complex and risky project and introduces students to a variety of estimating and management tools. The decision issue involves the shift from three-person to two-person cockpits and whether rework should be done in-line (without removing planes from the flow of production) or off-line (after initi...Starting at €8.20
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Team New Zealand (A) (Spanish version)
Iansiti, MarcoCase HBS-602S08Service and Operations ManagementThe case describes the development process used by Team New Zealand to design their two yachts for the 1995 America's Cup. During development, the team makes extensive use of simulation and physical prototyping to improve the initial design concept. As they approach construction, they must decide whether to build both boats at the same time and, if so, whether to vary their designs. The decision hinges on evaluating the benefits of different expe...Starting at €8.20
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Welcome to a Wireless World
Bradley, Stephen P.; Bartlett, NancyCase HBS-709445-EStrategyWireless technologies and mobile devices have played crucial roles in the evolution of the digital ecosystem. This note looks at cell phones, smartphones, mobile technologies and popular applications noting companies that are positioned to capture the value engendered by them.Starting at €8.20
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Design Thinking and Innovation at Apple
Thomke, Stefan; Feinberg, BarbaraCase HBS-609066-EEntrepreneurshipDescribes Apple's approach to innovation, management, and design thinking. For several years, Apple has been ranked as the most innovative company in the world, but how it has achieved such success remains mysterious because of the company's obsession with secrecy. This note considers the ingredients of Apple's success and its quest to develop, in the words of CEO Steve Jobs, insanely great products. Focuses on: 1) design thinking; 2) product dev...Starting at €8.20
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Design Thinking and Innovation at Apple (Spanish version)
Thomke, Stefan; Feinberg, BarbaraCase HBS-610S10Entrepreneurship1) design thinking; 2) product development strategy and execution; 3) CEO as chief innovator; and 4) bold business experimentation.Starting at €8.20
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Apple's Core, Teaching Note
Wasserman, Noam; Brem, LisaTeaching Note HBS-809132-EEntrepreneurshipTeaching Note for [809063].Starting at €0.00
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Evaluating Microsavings Programs: Green Bank of the Philippines (A)
Ashraf, Nava; Karlan, Dean; Yin, Wesley; Shotland, MarcCase HBS-909062-ETo maximize their effectiveness, color cases should be printed in color. Green Bank of the Philippines was known for its product innovation and its ability to bring new products to market. In 2002, Green Bank designed an untested commitment savings product that both gave individuals access to formal savings and helped them commit to reaching their savings goals. Omar Andaya, the Green Bank president, must decide how to evaluate the success of thi...Starting at €8.20
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Medisys Corp.: The IntensCare Product Development Team
Donnellon, Anne; Margolis, Joshua D.Case HBS-4059-ELeadership and People ManagementWhen students have the English-language PDF of this Brief Case in a coursepack, they will also have the option to purchase an audio version. Key topics include designing teams, managing teams, managing conflict, group dynamics, project management, productStarting at €8.20
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The IntensCare Product Development Team (Spanish version)
Donnellon, Anne; Margolis, Joshua D.Case HBS-413S14Leadership and People ManagementWhen students have the English-language PDF of this Brief Case in a coursepack, they will also have the option to purchase an audio version. Key topics include designing teams, managing teams, managing conflict, group dynamics, project management, product development, interdepartmental relations, and organizational change. MediSys, a U.S.-based medical equipment maker, has been developing IntensCare, a new medical system for monitoring intensive-...Starting at €8.20
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AIC Netbooks: Optimizing Product Assembly
Wheelwright, Steven C.; Yong, SunruCase HBS-4245-EService and Operations ManagementAIC Systems, located in Taichung, Taiwan, is a manufacturer of printed circuit boards, primarily for motherboards and video cards for personal computers. The firm is considered an original design manufacturer (ODM) and takes an active role in innovating and designing each new generation of components. By doing in-house design and development, the company has been able to foster exclusive, long-term relationships with its customers. The firm decid...Starting at €8.20