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Samsung Electronics (A): Entering India
Sumit Chakraborty; Sushil K. Sharma; Sougata RayCase IVEY-9B06M034-EEntrepreneurship, StrategySamsung Electronics (Samsung) managing director had presented the new management philosophy for achieving leadership in a global market. The three-part strategy would prioritize quality, globalization, and multifaceted integration, in that order. After a restructuring effort, Samsung had emerged as a leader in the global electronics industry. Now, considering the new management philosophy and several other factors, the managing director faced the...Starting at €8.20
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Samsung Electronics (B): In India
Sumit Chakraborty; Sushil K. Sharma; Sougata RayCase IVEY-9B06M035-EEntrepreneurship, StrategyIn part A of this case, Samsung's managing director had to decide whether Samsung should enter the Indian market. Now, three years later, he was ready to relinquish the position. The three years had been very successful and the managing director was promoted to vice-president of global sales and marketing of display products. One of the first decisions facing the new managing director as he takes the position is what type of products Samsung shou...Starting at €5.74
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Child in Need Institute: Non-Profit or Hybrid
Anjan Ghosh; Sougata Ray; Indranil BiswasCase IVEY-9B13M055-EEntrepreneurship, StrategyAWARD WINNING CASE - Inclusive Business Models Award, 2013 European Foundation for Management Development (EFMD) Case Writing Competition and Best case, 2012 ISB-Ivey Global Case Competition. In February 2009, the additional director at the Child In Need Institute (CINI) received the most challenging assignment that CINI’s board of governors had ever given him — to prepare a comprehensive proposal recommending whether the organization should cont...Starting at €8.20