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Cinco pilares para hacer negocios en África
Mudida, Robert; Lago Esteban, AlejandroArticle ART-2670Economics, Service and Operations Management, StrategyÁfrica está cada vez más en el punto de mira de las empresas. Es la nueva frontera de los negocios, pero, como ocurre con otras regiones emergentes, los no iniciados necesitan un mapa. Este artículo presenta los cinco pilares de la actividad empresarial en el contexto africano. Tras detenerse en las principales tendencias macroeconómicas, los autores ofrecen una hoja de ruta para la entrada en los mercados del continente. La propuesta es fruto de...Starting at €8.20
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Five Pillars for Doing Business in Africa
Mudida, Robert; Lago Esteban, AlejandroArticle ART-2670-EEconomics, Service and Operations Management, StrategyCompanies around the world are setting their sights on Africa as a new frontier for business. However, as with other emerging economies, African ones are tricky to navigate for the uninitiated. This article introduces the five pillars that companies need to consider in the African context. First the authors highlight the main macroeconomic trends; then they present a road map for companies planning to enter African markets. They draw on personal ...Starting at €8.20
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Finlandia y Nokia: crear la economía más competitiva del mundo
Porter, Michael E.; Solvell, OrjanCase HBS-703S45StrategyFinlandia, con un lenguaje y cultura especial, se ha desarrollado como un país en el medio oeste (los países nórdicos y Europa) y el este (especialmente su vecino Rusia). En la década de 1980 se inició un proceso de salir de una economía impulsada por la inversión en un uno impulsado por la innovación. Con el colapso de la Unión Soviética alrededor de 1990, Finlandia alcanzó una crisis. Esta política cubre la caja Los cambios realizados en los añ...Starting at €8.20
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The Future of Oy Moomin Characters Ltd.
Bonita Russell; Cory IsaacsCase IVEY-9B14M088-EStrategyThe chief executive officer of Oy Moomin Characters Ltd. (Oy Moomin) had dramatically increased revenues since he joined the firm, but breaking into the major markets of the world, including the United States, was proving to be quite difficult. The firm’s long-standing relationship with its master agent, Bull’s Press of Sweden, had given the firm a dominant presence in the Nordic region and Japan but little presence elsewhere. He must consider hi...Starting at €8.20
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Nokia's Growing Cash Mountain - Teaching Note
Mitchell, Jordan; Rahnema Alavi, AhmadTeaching Note FT-65-EFinanceNote prepared as an aid to instructors in the classroom use of case F-777-E.Starting at €0.00
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Tella Oy: Nordic Boutique or Finnish Global Enterprise
Bonita Russell; Cory Isaacs; Oscar RuelasCase IVEY-9B21M023-EStrategyIn 2020, the chief executive officer of Tella Oy, a small Finnish hat-making firm, wanted to achieve €2 million in turnover. She had been pursuing a regional growth strategy with some success since 2016, when she had founded the business after acquiring the long-established family firm. With the onset of the COVID-19 pandemic, the firm had abandoned its internationalization plans and began fabricating personal protective clothing. When the chief ...Starting at €8.20
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Marimekko
Alison Konrad; Jordan MitchellCase IVEY-9B06C014-ELeadership and People Management, StrategyKirsti Paakkanen has achieved a celebrity status in Finland for her enigmatic leadership of the Finnish design company Marimekko. Purchasing the company in a state of near bankruptcy in 1991, Paakkanen took several actions to restore profitability and realize growth. As of 2006, the company has sales of $64 million (of which 80 per cent are from Finland) and net profits of $8.4 million. Over the last few years, Paakkanen and her team have focused...Starting at €8.20
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Angry Birds
Gupta, Sunil; Rood, DharmishtaCase HBS-512033-EMarketingTo maximize their effectiveness, color cases should be printed in color. Within months of its launch in December 2009, Angry Birds, a mobile game created by a small Finnish company, Rovio Entertainment Ltd., became an international hit. By late 2011, Rovio was not only making Angry Birds games for the iPhone, Android and other mobile platforms, but it had also expanded into plush toys, cookbooks, animation videos and licensing arrangement with ma...Starting at €8.20
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Suominen Wipes the Slate Clean
Groysberg, Boris; Heikkinen, Kalle; Norris, MichaelCase HBS-416047-EStrategyIn 2016, after successfully turning around Finnish nonwovens manufacturer Suominen, CEO Nina Kopola faces a decision on the company's strategy moving forward.Starting at €8.20
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Confidence Doesn't Always Boost Performance
Moore, Don A.; Morse, GardinerArticle HBS-F2006B-EKnowledge and CommunicationA team of researchers found that people who were optimistic about their abilities scored no better than people who doubted themselves on a wide range of tests. And overconfidence, it seems, may even impair performance, especially if it leads to a lack of preparation.Starting at €8.20