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Sai Marine Exports at a Crossroads
Subhanjan Sengupta; Arunaditya SahayCase IVEY-9B15M051-EStrategySai Marine Exports Pvt. Ltd. (SMEPL) had been in business for 20 years and had established itself as one of the major Indian shrimp exporters, with the United States and European Union as its primary markets. Following unprecedented market conditions due to early mortality syndrome affecting the exports of leading Southeast Asian shrimp-exporting countries in 2009, Indian companies were at a competitive advantage. SMEPL’s revenues had increased s...Starting at €8.20
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Hebon: Transforming Indian Jackfruit from Weed to Wonder Food
Subhanjan Sengupta; Arunaditya Sahay; Margaret OsborneCase IVEY-9B19M006-EEntrepreneurship, StrategyIn 2017, the humble jackfruit, which grew in weed-like abundance in India, gained sudden prominence in the United States. The underutilized jackfruit crop was also gaining recognition globally for its role in addressing food security issues. An entrepreneur who had pioneered methods of jackfruit processing at Artocarpus Foods Private Limited in his native state of Kerala, India, had faced many entrepreneurial challenges in establishing Hebon, his...Starting at €8.20