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Best Buy Co., Inc.: Customer-Centricity, Teaching Note
Lal, RajivTeaching Note HBS-509074-EMarketingTeaching Note for [506055].Starting at €0.00
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Careem: Raising a Unicorn, Teaching Note
Ghosh, Shikhar; Bagai, ShwetaTeaching Note HBS-819124-EEntrepreneurshipTeaching note for case 818022.Starting at €0.00
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Qatar: Energy for Development
Musacchio, Aldo; Donovan, Colin; Mikati, Samir; Sarafa, Rami; AlMisnad, AbdullaCase HBS-714003-EEconomicsDespite being the richest country in the world on a per capita basis, for analysts Qatar belongs in the group of emerging markets considered "frontier markets." This case analyzes the strengths and weaknesses of the development strategy of this small country as set forth by Emir Hamad bin Khalifa Al Thani, who ruled from 1995 to 2013. In 2013, for the first time in Qatar's history, Emir Hamad passed on control of the government to his son Tamim p...Starting at €8.20
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MISHA: Modernizing the World of Shisha
Kerr, William R.; Yucaoglu, GamzeCase HBS-819019-EEntrepreneurshipThe case opens in 2017 with two of the five co-founders of MISHA telling the company's CEO Michal Portz that they believe it is time for the global venture to shut down its operations and cease investments. Portz and another co-founder believe MISHA can still work. The case describes the origins of the ready-to-use capsule solution for shisha smokers and the evolution of MISHA from idea to product design, manufacturing, marketing, and distributi...Starting at €8.20
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Inner Mongolia Yili Group: China's Pioneering Dairy Brand, Teaching Note
McFarlan, F. WarrenTeaching Note HBS-310051-ETeaching Note for [308052].Starting at €0.00
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Marketing the "$100 Laptop" (C)
Quelch, John A.; Chen, DavidCase HBS-508065-EMarketingIn October 2007, the OLPC reported production delays and missed its shipment date. In early November, the $100 PC finally went into production, with initial shipments planned for Uruguay and Mongolia, and mid-month launched the "Give One, Get One" program. It enabled consumers in the U.S. and Canada, who had the option of purchasing an OLPC for $400, more than double the estimated production cost of $188 for each laptop. Roughly half of the $400 ...Starting at €5.74
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Nutricia Middle East: Measuring Sales Force Effectiveness, Teaching Note
Martinez-Jerez, F. AsisTeaching Note HBS-114011-EMarketingTeaching Note for 106063.Starting at €0.00
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Inner Mongolia Yili Group: China's Pioneering Dairy Brand
McFarlan, F. Warren; Abrami, Regina; Kirby, William C.; Manty, Tracy YuenCase HBS-308052-ESetting up the goal to become one of the top 20 enterprises in the world dairy industry by 2010, the Inner Mongolia Yili Group had ambitious plans. As one of China's biggest national dairy companies, its main challenge was competing as a local company against joint venture rivals who benefited from perks granted to "foreign" companies. To set itself apart, Yili focused on research and development and innovative ways to improve the industry. Provi...Starting at €8.20
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Rio Tinto and Mining in Mongolia: The Oyu Tolgoi Deposit, Teaching Note
Werker, EricTeaching Note HBS-715031-EEconomicsTeaching note for 714018.Starting at €0.00