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Launching Telmore (A) and (B), Teaching Note
Casadesus-Masanell, RamonTeaching Note HBS-708520-EStrategyTeaching Note for [708414] and [708415].Starting at €0.00
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Finland's S Group: Competing with a Cooperative Approach to Retail, Teaching Note
Casadesus-Masanell, Ramon; Mitchell, Jordan; Skurnik, SamuliTeaching Note HBS-709507-EStrategyTeaching Note for [709409].Starting at €0.00
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Launching Telmore (A)
Casadesus-Masanell, Ramon; Fernandez, Celso; Jobke, MoritzCase HBS-708414-EStrategyTo maximize their effectiveness, color cases should be printed in color. Includes color exhibits. When the Danish mobile phone service provider Telmore entered the market in October 2000, few people took notice. Its business model was not perceived as particularly aggressive or threatening to the industry. Less than three years later, Telmore's creative adaptation of the well-known, no-frills model of the airline industry had taken the Danish mar...Starting at €8.20
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Finland's S Group: Competing with a Cooperative Approach to Retail
Casadesus-Masanell, Ramon; Khanna, Tarun; Skurnik, Samuli; Mitchell, JordanCase HBS-709409-EStrategyTo maximize their effectiveness, color cases should be printed in color. The case looks at the two dominant Finnish retailers: S Group and Kesko. S Group is a customer-owned cooperative, which has a unique holding structure whereby 1.7 million residents (or 70 percent of Finnish households) own 22 regional cooperatives. In turn, the regional cooperatives own SOK, a centralized company that provides services to the regional cooperatives. Throughou...Starting at €8.20