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Bonnier News in 2016 and Beyond: Balancing Legacy and Innovation
Burgelman, R; Melvin, SCase SGSB-SM251-EStrategyBonnier News was Sweden’s leading media group and a paragon in the nation’s cultural, economic, and political circles. It was one of six divisions of Bonnier AB, a company founded by Gerhard Bonnier in 1804 that remained wholly owned by the Bonnier family, with 8,000 employees and operations in 15 countries. Bonnier News, which published three major papers in Stockholm, Dagens Nyheter, Dagens Industri, and Expressen and the southern Swedish dai...Starting at €8.20